AARP Hearing Center
Key takeaways
- Premiums are expected to increase
- Customer service may be interrupted
- Changes in eligibility requirements
- What to look for in a plan
- Where to sign up for coverage
- Key dates and deadlines
Open enrollment for state and federal health insurance marketplaces begins Nov. 1, kicking off a critical time for millions of Americans to secure or change their health coverage for 2026.
But with rising premiums, expiring subsidies and new eligibility rules, this year’s enrollment period will bring changes for many consumers navigating the marketplaces.
Here’s what you need to know before you enroll.
People who buy their health insurance on the Affordable Care Act (ACA) marketplaces for 2026 can expect to pay more for their coverage next year.
First, insurers in the marketplaces are proposing to raise their premium rates by a median of 18 percent for 2026 coverage, citing factors like rising health care costs and high prices for popular prescription drugs, according to the health policy nonprofit KFF. This is the largest proposed premium increase since 2018.
In addition to rising premiums, enhanced premium tax credits — first introduced during the COVID-19 pandemic in 2021 and extended in 2022 through 2025 — are set to expire. These credits cap monthly premiums at no more than 8.5 percent of household income, helping to make coverage more affordable for both low- and middle-income adults.
Roughly 92 percent of marketplace enrollees receive some amount of premium tax credit, according to KFF.
“Currently, about 4 out of 5 marketplace enrollees can find a plan for $10 a month or less,” because of these credits, says Sabrina Corlette, a research professor, founder and codirector of the Center on Health Insurance Reforms at Georgetown University’s McCourt School of Public Policy.
Since the introduction of these enhanced credits, marketplace enrollment has more than doubled from 11 million to 24 million. “That’s mainly been driven by red states in the South that haven’t expanded Medicaid and that had high uninsured rates prior to the COVID-19 pandemic,” says Matt McGough, a policy analyst for the Program on the ACA at KFF. “They’ve seen a huge influx of people into the Affordable Care Act marketplaces.”
What’s more, people with incomes above 400 percent of the federal poverty guidelines, “which disproportionately tends to be early retirees, like 50- to 64-year-olds, they’ve also [enrolled] in the marketplaces more than they had before,” McGough says.
However, if the enhanced premium tax credits are not renewed by Congress before the end of the year, annual out-of-pocket premium payments for enrollees will more than double on average, an analysis from KFF finds.
The amount by which a person’s premium will increase varies by age, income and location. But health policy experts warn that the more than 5 million adults ages 50 to 64 who depend on ACA coverage could be hit hardest, partly due to the higher costs of their health plans.
“There’s this group that’s going to be facing a double whammy” of both premium hikes and the loss of enhanced premium tax credits, McGough says. “And it’s those middle-income people who are disproportionately early retirees.”
According to KFF, a 60-year-old couple earning $85,000 could see their annual premium increase by more than $20,000 in 2026.
AARP is urging Congress to extend the enhanced premium tax credits rather than letting them expire.
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