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Nominations are open for the AARP Purpose Prize, which honors extraordinary individuals who use their life experience to make a better future for all. Learn more.



AARP is committed to raising awareness of the unique value experienced workers bring to the table in any organization. You know that a diverse and inclusive workforce is more than just a box to check.  Study after study show that diversity of thought is critical to business success. You also know that the workforce is aging – by 2022, workers 50+ will make up 35% of the labor market.  You need solid business strategies to help you build a strong talent pipeline and cultivate an engaged, high-performing workforce.

AARP can help.  We are uniquely positioned to provide both expertise and access to 50+ job seekers through our Employer Pledge and Virtual Career Fairs.  We’ve also created tools and conducted research designed to help you evaluate your current practices and provide a view into what other organizations are doing to recruit and retain this valuable cohort.

AARP employer Pledge program

AARP Employer Pledge

Sign the AARP Employer Pledge and learn how it can help you source top talent

Virtual Career Fair

Connect with experienced workers looking for full and part-time work at our annual Virtual Career Fair. Contact for more information

Request a Speaker

If you’d like AARP to present on topics related to the aging workforce or the competitive advantage older workers bring, email to request




Building an Age-Diverse Workforce

Join SHRM and AARP experts to learn how you can attract, hire and retain workers 50+ to develop an age-diverse workforce at your organization.

Presenters: Tony Lee, SHRM’s Vice President of Editorial; Beth McFarland, SHRM Foundation Director of Programs; and Jean Setzfand, AARP’s Senior Vice President of Programs

Register for Access


Get Ahead of the Competition With Benefits That Appeal to Older Workers

More than likely, your company offers a smorgasbord of employee benefits. But are they the right kind to attract the 50+ job candidate?

Workforce Planning

AARP Employer Benchmarking Tool

Benchmark the age-friendliness of your management strategies and corporate culture against those of similar organizations

Research and Best Practices

Experiences With Work

National study of adults ages 35-64 find that nearly 4 in 10 may try to find a new job in 2016 citing more money as the leading reason for looking


AARP Work & Jobs Study

A national survey of working Americans ages 50-64 on continuing to work for pay post-retirement as well as their current careers and retirement plans


The Longevity Economy

Contrary to conventional wisdom, older Americans are fueling (not draining) the nation's economic growth and business opportunities


Generation X Snapshots

Through a series of infographics, AARP Research presents several key Gen X metrics, including demographics, financial behavior, health status, technological skills, etc