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6 Solutions for Hair Issues Facing Women Over 50

Top products to pump up volume, improve texture and boost shine


spinner image Tamron Hall, Neve Campbell, Jennifer Grey and Jennifer Aniston in various hairstyles
(Left to right) Tamron Hall, Neve Campbell, Jennifer Grey and Jennifer Aniston
Photo Collage: AARP; (Source: Photo by Dia Dipasupil/Getty Images; Photo by Monica Schipper/Getty Images; Photo by Neilson Barnard/Getty Images; Photo by Steve Granitz/FilmMagic; Getty Images)

Aging hair has more going on than just style and color. In fact, most women 50 and older are too busy trying to keep their thin, brittle and hormonally challenged mane looking healthy and hefty to wonder if they should crop their lob to a bob. If you’ve been merrily blow-drying and flat ironing along and coloring and/or chemically processing it to boot, this column is a must-read. The wrong hair treatments (even a shelf full of potions, lotions and gummies) or a lack of them, can lead to a straw-like or cotton candy texture and breakage. No need to splurge on pricey salon fixes, get extensions or wear a hat; DIY products can beat hair burnout and promise lustrous locks. Here are six solutions:

spinner image Growth Bomb Silicone Scalp Brush; Viviscal Exfoliating Scalp Scrub with Biotin & Keratin; Mielle Rosemary Mint Scalp & Hair Strengthening Oil; OGX Extra Strength Refreshing Scalp + Teatree Mint Scalp Treatment
(Left to right) Growth Bomb Silicone Scalp Brush; Viviscal Exfoliating Scalp Scrub with Biotin & Keratin; Mielle Rosemary Mint Scalp & Hair Strengthening Oil; OGX Extra Strength Refreshing Scalp + Teatree Mint Scalp Treatment
Photo Collage: AARP; (Source: CVS (2); Target (2))

1. Start giving scalp problems some TLC

Do you have an itchy or sensitive scalp? Except for root regrowth, most women ignore their scalp until their black sweaters are dusted with white flakes. Unfortunately, the scalp is an ideal resting place for hair-product residue, sweat, oils and dead cells that get in the way of circulation and growth at the roots, where hair follicles are active. For ongoing, serious scalp conditions, see your doctor, but for garden-variety flakiness and a dry, itchy scalp, adding a scalp treatment or scrub to your routine can help. First, make scalp massage a routine part of every shampoo to get the blood flow going (even without any new products). You can use the pads of your fingers in circular movements or a brush like the Growth Bomb Silicone Scalp Brush ($11, cvs.com), which protects hair and nails for those with long nails. A pre-shampoo scrub like Viviscal Exfoliating Scalp Scrub with Biotin & Keratin ($15, target.com) and Neutrogena Healthy Scalp Hydro Boost Scalp Scrub with Hyaluronic Acid ($13, cvs.com) takes massage one step further by physically exfoliating buildup and oils. Be gentle; no need to scrub aggressively! Non-greasy, no-rinse topical scalp oils like Mielle Rosemary Mint Scalp & Hair Strengthening Oil ($10, target.com) and OGX Extra Strength Refreshing Scalp + Teatree Mint Scalp Treatment ($11, cvs.com) are another solution to apply on an as-needed basis; they hydrate and soothe a dry sensitive scalp and leave it feeling fresh and calm minus any greasy texture. Some scalp-care ingredients to look for: caffeine and rosemary to reboot blood flow and tea tree oil and saw palmetto to soothe and fight inflammation.

spinner image Rogaine Women’s 5% Minoxidil Foam for Hair Regrowth; Hers Women’s Minoxidil 2% Topical Solution Hair Regrowth Treatment; Living Proof Scalp Care Density Serum; Marc Anthony Grow Long Scalp and Hair Serum
(Left to right) Rogaine Women’s 5% Minoxidil Foam for Hair Regrowth; Hers Women’s Minoxidil 2% Topical Solution Hair Regrowth Treatment; Living Proof Scalp Care Density Serum; Marc Anthony Grow Long Scalp and Hair Serum
Photo Collage: AARP; (Source: CVS (2); Target; Ulta)

2. Deal with hair loss and thinning

Skimpy hair is not unusual at 50 and older. It can be due to genes, a poor diet, hormonal changes due to menopause or even stress. As a beauty editor, stylist and personal shopper who specializes in this age demographic, the number one complaint I hear about most is hair thinning. Many women discuss thinning hair with their hairdresser, but for serious thinning (especially if you have other medical concerns), I urge you to consult a board-certified dermatologist with experience in hair regrowth. Minoxidil is still the only FDA-approved ingredient proven to grow back hair in women. It’s easily found in over-the-counter products like Rogaine Women’s 5% Minoxidil Foam for Hair Regrowth ($60, cvs.com) and Hers Women’s Minoxidil 2% Topical Solution Hair Regrowth Treatment ($16, target.com), which can be applied to the scalp just prior to bed (no worries, they are not greasy and won’t stain your pillowcases). Other scalp regrowth serums like Living Proof Scalp Care Density Serum ($64, ulta.com) and Marc Anthony Grow Long Scalp and Hair Serum ($10, cvs.com) do not contain minoxidil but are another option for women who are intolerant to minoxidil or just don’t want to use it. Look for serums with zinc and Vitamin B3 like the Dove Scalp + Hair Therapy Hair Density Boost Fullness Restore Scalp Serum ($10, walgreens.com) or others with hair-boosting ingredients like biotin, caffeine, rosemary, castor oil and peptides that are designed to improve density at hairlines and parts, where thinning is most noticeable. Though scientific validation of some ingredients (particularly biotin) isn’t conclusive, there’s no denying the positive studies and rave reviews from users. All regrowth products take time for results to show, so be patient and allow four to six months.

spinner image Olaplex No.3 Hair Perfector; Garnier Fructis Hair Filler + Bonding Inner Fiber Repair Treatment; Joico Defy Damage In A Flash 7-Second Bond Builder
(Left to right) Olaplex No.3 Hair Perfector; Garnier Fructis Hair Filler + Bonding Inner Fiber Repair Treatment; Joico Defy Damage In A Flash 7-Second Bond Builder
Photo Collage: AARP; (Source: Target (2); CVS)

3. Strength train damaged and processed hair

Have you heard the term “bond builder?” It’s a category of treatments designed to repair broken chemical bonds within the hair that have been weakened by chemical processing and color. The scientific jargon used to describe how these products work is complicated, but basically bond-builders work from the inside out to restore the hair’s structure and flexibility and seal the damaged cuticle. On a personal note, they do work. My own golden blonde and silver highlighted hair turned silky, soft and healthy after a bout of dryness and breakage thanks to these transformative treatments. Some like the iconic Olaplex No.3 Hair Perfector ($29, target.com), which ignited the category, and Garnier Fructis Hair Filler + Bonding Inner Fiber Repair Treatment ($10, cvs.com) are applied pre-shampoo. Others like the Aveda Botanical Repair Bond-Building Flash Treatment ($56, nordstrom.com) and the Joico Defy Damage In A Flash 7-Second Bond Builder ($29, target.com) are applied after shampoo and conditioner (you wait around 10 seconds before rinsing) and followed by your choice of leave-in conditioner/heat protectant. Bond builders are potent, but they can be drying, especially if you go overboard with frequent usage. Use only as directed and see tip no. 6 for a preventative moisture boost as needed.

spinner image LolaVie Perfecting Leave-In; Pantene Pro-V Moisturizing Leave In Conditioner
(Left to right) LolaVie Perfecting Leave-In; Pantene Pro-V Moisturizing Leave In Conditioner
Photo Collage: AARP; (Source: Target (2))

4. Make a leave-in conditioner/detangler mandatory

This routine follow-up to shampoo and conditioner is an extra step and a product that many women skip. Don’t! It’s the only way those with fried and dyed, damaged or fragile hair can safely detangle and blow-dry. So, what’s the difference between using a leave-in conditioner and a regular rinse-out conditioner? Rinse-out conditioner is thicker, creamier and does the base hydrating work of smoothing the outer cuticle layer of the hair, making your hair feel softer and more manageable; leave-ins — which are lighter and silkier — extend those benefits but emphasize detangling wet hair and providing damage control from hot tools and hot rollers. Apply a leave-in like the LolaVie Perfecting Leave-In ($29, target.com), Pantene Pro-V Moisturizing Leave In Conditioner ($6, target.com) and Color Wow Money MistLeave In Conditioner ($29, sephora.com) — which are infused with plant extracts, botanical oils and vitamins — on blotted damp hair before any volumizing products you may choose to use. Mist all over, but avoid the root area (spraying mid-length to ends is best for those with fine, thin hair) and comb through with a wide-tooth comb to detangle and distribute the product evenly. If your hair is textured or curly, start your comb at the bottom and gently inch your way up.

spinner image John Frieda ULTRA Filler Thickening Spray for Fine Hair; Bondi Boost Thickening Therapy Styling Spray; Hair Biology Biotin Thickening Spray
(Left to right) John Frieda ULTRA Filler Thickening Spray for Fine Hair; Bondi Boost Thickening Therapy Styling Spray; Hair Biology Biotin Thickening Spray
Photo Collage: AARP; (Source: Walgreens (2); Target)

5. Up your volume with thickening products

Women 50 and older who have relied on airy mousse and dry shampoo for extra body have learned to look for words like “plumping,” “texturizing” and “lifting” on labels. They indicate a product can make hair appear lusher. Now a new wave of shampoos, conditioners and styling sprays with the word “thickening” on the label is expanding that category. Thickening is the new buzzword for volumizing, but whatever you call it, the goal is to make thin, skimpy hair look fatter and fuller — at least temporarily — from shampoo to shampoo. Some “thickeners” work by physically adding bulk to the hair strands with ingredients that fill them out, while others penetrate each hair shaft and work from within to do the plumping. Just look for those same hair-enhancing ingredients like biotin, hyaluronic acid, peptides, amino acids, hydrolyzed wheat protein, caffeine and niacin (also known as B3). Before you change your entire hair regimen to “thickening” products, try swapping your usual styler for one of the lightweight thickening sprays like the Hask Biotin Boost Thickening Dry Shampoo ($6, target.com), John Frieda ULTRA Filler Thickening Spray for Fine Hair ($14, walgreens.com) with biotin and hyaluronic acid, Kristin Ess Instant Lift Thickening Spray for Volume + Fullness ($15, ulta.com) the Bondi Boost Thickening Therapy Styling Spray ($28, target.com) with biotin and B3 and the Hair Biology Biotin Thickening Spray ($13, walgreens.com) with biotin and caffeine. It may be all you need for a volume update.

spinner image Herbal Essences bio:renew Sulfate Free Repairing Hair Mask with Argan Oil & Aloe; Dove 10-in-1 Bond Strength Serum Mask; Better Not Younger Silver Lining Purple Butter Masque; Raw Sugar Mighty Curls Hair Masque with Papaya Butter + Coconut + Hemp Seed Oil
(Left to right) Herbal Essences bio:renew Sulfate Free Repairing Hair Mask with Argan Oil & Aloe; Dove 10-in-1 Bond Strength Serum Mask; Better Not Younger Silver Lining Purple Butter Masque; Raw Sugar Mighty Curls Hair Masque with Papaya Butter + Coconut + Hemp Seed Oil
Photo Collage: AARP; (Source: Target (2); Ulta; Walgreens)

6. Make a weekly mask a new habit

Hair that’s looking dull despite a head of highlights, feeling dry or frizzy even with consistent use of a post-shampoo conditioner or lacking bounce when blown dry with a round brush is sending you an alert message. Whether it’s been through chemical processing — like color, straightening, relaxing — or makes the most of its natural texture and silvery gray hue, your hair is shouting “help!” A nourishing mask enhanced with intensive levels of conditioning ingredients, plant butters and oils is a doable fast fix. Yes, fast! Masks are now speedy high-tech products that take only minutes to penetrate the outer cuticle of the hair and repair from within. This is a very different situation from the heavy messy “spa” night masks that required hours of “baking.” Try replacing your usual rinse-out conditioner with a mask once a week, but be sure to apply it on wet freshly shampooed hair that’s free of product residue. Try one like the Herbal Essences bio:renew Sulfate Free Repairing Hair Mask with Argan Oil & Aloe ($9, target.com) or Dove 10-in-1 Bond Strength Serum Mask ($10, target.com) that can power up moisture levels, elasticity and radiance. Some masks also address specific concerns like the Better Not Younger Silver Lining Purple Butter Masque ($36, ulta.com), which removes unwanted yellow tones from gray hair, or the Raw Sugar Mighty Curls Hair Masque with Papaya Butter + Coconut + Hemp Seed Oil ($9, walgreens.com), which calms frizz in curly hair in addition to their basic moisturizing mission.

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