FRAUD RESOURCE CENTER
En español | Gift cards were on the holiday wish lists of 3 in 5 U.S. adults in 2019, making them America's most popular present for the 13th year in a row, according to the National Retail Federation's annual seasonal shopping survey. But take care when buying or using gift cards: Scammers love them, too, for gifting them witn numerous, virtually untraceable ways to steal.
The money on gift cards is like cash: Once it's spent, you almost certainly can't get it back. That's why requests for payment by gift card are a regular feature of tech support, impostor and grandparent scams. If anyone demands that you go get Walmart, Apple or other gift cards to pay a debt, bill or fee for service, or to help a friend or relative in trouble, it's a sure sign of fraud.
Fraudsters have also developed ways to drain the cash consumers put on gift cards they've legitimately purchased, for themselves or others. One trick is for thieves to go to stores and surreptitiously scratch off the film strip on the backs of gift cards to get the personal identification numbers (PINs), which they cover back up with easy-to-obtain replacement stickers.
The scammer enters the card numbers and PINs into a computer program that repeatedly checks the retailer’s website and notifies them when someone buys and loads a compromised card. The crook can then spend or transfer the money on the card, or cash it in, before the buyer or gift recipient has a chance to use it. Nearly 1 in 5 U.S. adults polled by AARP Research in November 2019 said they had given or received a gift card that turned out to have no value on it.
Fraudsters also lurk on resale or auction websites, ostensibly offering goods at an attractive discount. Once they get you interested in buying, they’ll ask you to pay with a gift card. As soon as they get the card number and PIN, they vanish, and so does the money on the card.
Another ploy is the phony giveaway. You get an email or text message, supposedly from a familiar store or organization (including, on occasion, AARP), saying you’ve won a gift card. To claim it, you just need to provide contact information, click through to a website or answer a few survey questions, often about your finances or health. The scammers can then install malware on your computer, use your data for identity theft or sell it to marketers, resulting in a barrage of spam emails about loan opportunities or miracle cures.
- The packaging on a gift card in a store appears to have been tampered with, or the PIN is exposed.
- A person selling an item online wants to be paid via gift cards from a different retailer.
- Do delete any unsolicited email or text message offering you a gift card, without responding.
- Do get gift cards at stores that keep them behind the counter or close to checkout aisles, where they’re harder to tamper with. If you buy a card stocked elsewhere in the store, make sure it’s securely sealed in packaging.
- Do examine a card carefully for signs of tampering before you buy it.
- Do register your card, if the retailer offers that option. That makes it easier to track and quickly report any misuse, according to the Better Business Bureau (BBB).
- Do buy cards directly from the businesses where they can be used. If you do go through the secondary market, check reviews and only buy from reputable resellers.
- Don’t buy the top gift card right off the rack. That’s where impatient scammers usually put doctored cards, the BBB says.
- Don’t give personal information to anyone in exchange for a gift card.
- If you’re selling a gift card through an online resale market, don’t provide the buyer with the PIN until the transaction is complete.
- Don’t give gift-card information to callers claiming to be from government agencies, utilities or tech companies. Only scammers ask you to pay fees, back taxes or bills for services with gift cards.
Updated September 25, 2020
About the Fraud Watch Network
Whether you have been personally affected by scams or fraud or are interested in learning more, the AARP Fraud Watch Network advocates on your behalf and equips you with the knowledge you need to feel more informed and confidently spot and avoid scams.
More From the Fraud Resource Center