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Best Early Black Friday Mattress Sales in 2026: Our Favorite Deals
Looking to invest in better sleep? One of our top-rated beds might be a good fit — and you could save up to 66 percent this holiday season
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Black Friday is one of the best times of the year to buy a new bed. Many popular mattress brands, such as Saatva, Brooklyn Bedding and WinkBeds, are rolling out massive discounts before Thanksgiving and through Cyber Monday (Nov. 30).
If you’ve been waiting for the right time to upgrade to a more comfortable or supportive mattress — and save some money in the process — now’s your chance. We found the best early Black Friday deals for 2026, with holiday discounts on beds currently ranging from 20 to 60 percent.
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Read on to discover our favorite mattresses, sleep accessories and adjustable bases that you can catch on sale this Black Friday. Plus, pick up tips for getting the best prices of the season.
How we help you find the best deals
To assist you with sorting through all the marketing hype and finding real value, we compiled the best deals on mattresses that our AARP Smart Picks team has reviewed alongside older adult testers. Each bed featured on this list was assessed in our testing lab on key factors such as pressure relief, spinal alignment and edge support.
If you’re not in the market for a new mattress, we've also included other great bedding deals to keep on your radar, such as discounts on pillows, sheets, mattress toppers and other sleep accessories.
Below are the brands offering truly great deals on mattresses and accessories this Black Friday. We will update this page as sale terms and discounts change, so check back here often for the latest information.
Our top early Black Friday mattress deal
- Cushioning pressure relief
- Top-notch motion isolation
- Sturdy edge support
- MSRP for a queen: $2,119; current sale price: $999
The best early Black Friday mattress deals in 2026
- Nectar: Up to 50 percent off mattresses
- DreamCloud: Up to 60 percent off mattresses
- Helix: Up to 20 percent off
- Leesa: 25 percent off mattresses
- WinkBeds: 30 percent off mattresses
- Brooklyn Bedding: 25 percent off with code FALL25
- Saatva: $350 off orders of $1,000 or more
- Silk & Snow: $150 off mattresses
- Nolah: 35 percent off sitewide
- Titan: 25 percent off with code FALL25
- Plank: 25 percent off with code FALL25
- Birch: 20 percent off with code FALLSALE20
- Bear: 35 percent off with code EARLYACCESS
Nectar Premier Memory Foam: Up to 50 percent off
If you enjoy the body-contouring feel of memory foam, check out Nectar. In our testing, the Nectar Premier Memory Foam Mattress earned above-average to excellent scores for motion isolation, pressure relief and spinal support. It gained the top spot in our list of the best memory foam mattresses. This all-foam model, along with the brand’s entire catalog, is up to 50 percent off this Black Friday.
A queen-size model is currently priced at $999, down from the list price of $2,119. The Nectar Premier Adjustable Base and Mattress Set comes with a mattress, a bedding bundle and the Premier Adjustable Base — an electronic bed frame that lets you raise or lower the mattress — for 62 percent off. Other Nectar mattress-and-frame bundles are also on sale.
To learn more about this bed, see our in-depth Nectar mattress review.
DreamCloud Premier Hybrid: Up to 60 percent off
This Black Friday, DreamCloud is offering 60 percent off all mattresses, including one of our top-rated picks: the DreamCloud Premier Hybrid. This medium-firm bed features individually wrapped coils and two layers of cushioning memory foam that isolate motion well, so you’re less likely to feel a partner’s movements as you sleep.
In our testing, this bed received impressive to perfect ratings for spinal support and pressure relief across all sleeping positions, earning the top spot in our roundup of the best hybrid mattresses. It also earned a stellar mark for edge support. One of our older adult testers, 60-year-old Donna, gave it a thumbs up when she reclined on it, saying, “The edge holds very well, and I feel supported.”
Right now, you can get this mattress for $1,099, down from the list price of $2,639. That’s 58 percent in savings. An accessories bundle that includes a mattress protector, sheet set and two cooling pillows is also available at a discounted price of $179 when you buy a mattress. The bundle usually costs $599.
For more information on this bed, see our in-depth DreamCloud mattress review.
Helix Midnight Luxe: Up to 20 percent off
Helix is running a sitewide sale with 20 percent off using the code FALLSALE20. That drops the price of the Helix Midnight Luxe — the brand’s best-selling mattress and one of our favorites — from about $2,499 to $1,999 for a queen.
This hybrid mattress features cradling memory foam above durable steel coils, creating a comfortable mix of cushioning and support. In our testing, it earned favorable ratings for pressure relief and spinal alignment for back and side sleeping. Sandra, a 76-year-old tester who experiences lower back pain, said the cushioned pillow top felt like a “nice hug.”
We tested this model with the optional ErgoAlign layer, an upgrade of dense foam in the middle of the bed to support the lower back, which typically costs an extra $249. Its performance earned it the top position in our list of the best mattresses for back pain.
For more details on this bed, see our in-depth Helix mattress review.
Leesa Sapira Chill Hybrid: 25 percent off
If you sleep hot and seek cooling relief (hello, hot flashes), check out the Leesa Sapira Chill Hybrid. Its cover is made of cooling fibers, which the company claims help dissipate heat. This bed lives up to its name by offering great temperature regulation.
It earned a superb mark in our cooling gun test. In this assessment, a lab team tester measures the bed’s initial surface temperature. They place a heating pad on the bed for one minute, then remove it and measure the temperature again after a one-minute cooldown period. This mattress retained 7.9 degrees, which helped it land the top spot in our roundup of the best cooling mattresses.
With Leesa’s 25 percent-off early Black Friday mattress sale, which applies to all its beds, you can get this queen-size bed for $1,799, down from the list price of $2,399.
For more information on this bed, see our in-depth Leesa mattress review.
The WinkBed: 30 percent off
WinkBeds is offering 30 percent off its entire bed collection, including The WinkBed. That means you can get this bed for $1,799 for a queen, instead of the typical $2,570 price.
This hybrid model is available in four firmness levels: softer, luxury firm, firmer and plus, which is designed for higher-weight bodies. We tested the luxury-firm version, which the company rates around 6.5 out of 10 on the mattress firmness scale, with 10 being the firmest.
The WinkBed is firmer in the center to provide extra back support. In our assessments, this luxury-firm mattress was most comfortable for back sleeping, earning impressive scores for spinal alignment and pressure relief in that position. It also earned a perfect mark in our adjustable base test, which we assess by trying the bed on three different adjustable bases. It showed little to no gapping or bunching between the base and the mattress in different positions such as “zero-gravity,” which elevates the head and legs slightly to ease pressure on the back.
For additional details about this bed, see our in-depth WinkBeds mattress review.
Brooklyn Bedding Signature Hybrid: 25 percent off sitewide with code FALL25
The Brooklyn Bedding Signature Hybrid — along with the rest of the brand’s mattress lineup and sleep accessories — is on sale for 25 percent off with code FALL25. This brings the price of the bed from $1,465 to 1,099 for a queen size.
It comes in three firmness options: soft, medium and firm. The medium model we tested earned very good scores or better for pressure relief and spinal support across all three sleeping positions (stomach, side and back). It was also chosen as one of our favorite mattresses for couples.
The bed features steel coils and multiple foam types, including what Brooklyn Bedding calls “responsive” and “transition” foam layers. Testers said it has a bouncy surface that can make it easier to change positions and stand up from a seated position on the edge. It received a perfect bounce score in our testing.
For more information on this bed, see our in-depth Brooklyn Bedding mattress review.
Saatva Classic: $350 off orders of $1,000 or more
Saatva is offering $350 off orders of $1,000 or more for Black Friday. Shoppers can apply that discount to the Saatva Classic, an innerspring bed with a layer of memory foam for a bouncy feel and cushioning pressure relief. With this deal, the queen size costs $1,879 for the 11.5-inch-tall model (the 14.5-inch-tall model is $20 more), down from the usual price of $2,229.
We tested the luxury-firm model, which excelled at pressure relief and spinal support for side and back sleepers. Saatva says the extra lumbar quilting in the center of the mattress helps promote proper spinal alignment. Tester Dana, a 67-year-old combination sleeper with back pain, said, “The zoned support is doing wonders for my lower back.”
Another standout feature is the company's complimentary white-glove delivery, which includes setting up your new mattress and removing your old one for free.
For more details on this bed, see our in-depth Saatva mattress review.
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Silk & Snow Hybrid: Up to $150 off mattresses
If you’re looking for a quality bed under $1,000, consider one from Silk & Snow. Right now, a queen-size, medium-firm Silk & Snow Hybrid is on sale for $875 as part of the brand’s $150-off mattress deal. This bed earned a spot on our best affordable mattresses list, though pricing varies by firmness. If you decide to buy one of Silk & Snow’s discounted beds, you’ll also score a free sleep bundle that includes a cotton fitted sheet and pillowcase set, microfiber duvet, microfiber pillows and a mattress protector (a $450 value).
In our spinal alignment and pressure relief assessments, this hybrid mattress earned above-average ratings for side sleeping and satisfactory marks for back sleeping.
It also stood out for its sturdy edge support. Tester Donna said she felt very supported while sitting on the edge of this bed. This attribute helps older adults get out of bed more easily, which could help prevent falls.
For more information on this bed, see our in-depth Silk & Snow Hybrid mattress review.
Nolah Evolution: 35 percent off sitewide
The Nolah Evolution, a hybrid mattress with an organic cotton cover, is 35 percent off, knocking the price down to about $1,480 from $2,277 for a queen. It’s available in plush, luxury firm and firm, and this discounted price for Black Friday applies to all three options.
The bed received impressive pressure relief and spinal alignment scores across all sleeping positions. We tested the luxury-firm model, which tester Karin, a 54-year-old side sleeper, said supported her well while lying on her side. “My back and hips feel really great,” she reported, noting no pressure build up. It also earned a spot on our list of the best mattresses for neck pain.
For more information on this bed, see our in-depth Nolah Evolution mattress review.
Titan Plus Luxe: 25 percent off sitewide with code FALL25
For higher-weight sleepers who would benefit from a more supportive mattress, the Titan Plus Luxe by Brooklyn Bedding could be a great option. Titan says it can support a combined weight of 1,000 pounds and features up to 900 encased steel coils. It has multiple layers of high-density foam to help prevent sinking or sagging.
This hybrid bed garnered near-perfect marks for pressure relief in all sleeping positions, and perfect ratings for spinal support from our testers. It also earned a top-notch score in our bounce test, with testers saying it offers a responsive surface that makes it easier to change positions.
The brand’s current sale offers 25 percent off sitewide with code FALL25, dropping the price of a queen Titan Plus Luxe to $1,249 from its list price of $1,665.
For more information on this bed, see our in-depth Titan Plus mattress review.
Plank Firm Luxe: 25 percent off sitewide with code FALL25
Firm mattress lovers, this one could be for you: The Plank Firm Luxe is a flippable hybrid mattress that gives you the option of sleeping on either the firm or the extra-firm side. The firm side is rated between 7.5 and 9 out of 10 on the mattress firmness scale, with 10 being the firmest, and the extra-firm side is rated 9.5 to 10.
Plank recommends this mattress for back and stomach sleepers. Its solid profile may not relieve enough pressure on the shoulders and hips for side sleepers, as our testing confirmed. Referring to the extra-firm side, Bryan, a 62-year-old tester with higher weight, said, “I feel pressure building along my side. The [firm] side had a little more give.”
If you're looking for a firm, supportive bed, you can buy this one for 25 percent off with code FALL25. This drops the queen-size price to just under $1,199 from its $1,598 retail price.
For more information on this bed, see our in-depth Plank Firm mattress review.
Birch Natural: 20 percent off sitewide with code FALLSALE20
Looking for a mattress made with natural and organic materials? The Birch Natural is a hybrid bed featuring an organic cotton cover, a layer of natural wool, organic latex and individually wrapped steel coils. Birch says the latex is hypoallergenic and the wool helps wick moisture, improving breathability.
Tester Donna found it particularly comfortable for side sleeping, awarding it excellent pressure-relief and spinal-alignment scores in that position. “It's a gentle but firm support that is very even,” she said. Based on its overall performance, natural materials and affordable price, this bed earned the top spot in our roundup of the best organic mattresses.
Right now, you can get 20 percent off with code FALLSALE20 as part of the brand’s sitewide holiday sale. That brings the price of the Birch Natural down to $1,499, from about $1,874.
For more information on this brand, see our in-depth Birch Luxe Natural mattress review.
Bear Elite Hybrid: 35 percent off sitewide with code EARLYACCESS
Bear is offering 35 percent off its mattresses with its early Black Friday access. The Elite Hybrid is one of the best values in its lineup, with the sale dropping the price to about $1,671, down from $2,570.
This mattress received near-perfect marks in our motion isolation tests, which assess how much motion you feel when another person moves in the bed. For light sleepers who wake easily, this is a positive feature.
It also works well on an adjustable base, earning a standout score in our base compatibility testing. In the “zero-gravity” setting — which raises the head and foot of the bed to ease pressure on the spine — our lab team found no gapping between the bed and adjustable base or bunching of the cover.
For more information on this bed, see our in-depth Bear mattress review.
Best early Black Friday deals on mattress toppers, sheets, pillows and other sleep accessories
If you’re looking to add extra comfort to your existing sleep setup, we also rounded up the best Black Friday sleep accessory deals on sheets, mattress toppers, pillows and other add-ons.
Here are some current sales on our radar:
- Avocado: Up to 15 percent off mattresses, toppers, pillows and other bedding
- Bear: 30 percent off sitewide, including pillows, sheets and mattress protectors with code FALL30
- Birch: 20 percent off sitewide, including mattress toppers, pillows and sheets with code FALLSALE20
- Brooklinen: Up to 35 percent off bedding bundles, including sheets, duvet covers and pillowcases
- Brooklyn Bedding: 25 percent off sitewide with code FALL25, including pillows and sheets
- Casper: Save 25 percent on bedding bundles with pillows and sheets
- Cozy Earth: Up to 30 percent off “last chance” sales, including select pillowcases and shams
- DreamCloud: 64 percent off the Premier Adjustable Bundle, which includes your choice of DreamCloud mattress, the DreamCloud Premier Adjustable Base and a bedding bundle
- Helix: 20 percent off sitewide with code FALLSALE20, including the Premium Mattress Topper with GlacioTex, other toppers, pillows and sheets
- Layla: Buy one Kapok Pillow, get one 50 percent off
- Leesa: 25 percent off bedding, such as pillows, sheet sets and mattress protectors
- Luxome: Up to 20 percent off select bundles such as the Ultimate Bedding Bundle, which includes sheets, pillowcases, a comforter and duvet cover
- Nectar: Up to 66 percent off bundles, which include mattresses purchased with bed frames, bedroom furniture or adjustable bases
- Nolah: 35 percent off sitewide, including the Nolah Mattress Topper, pillows and bedding
- Purple: Up to 25 percent off pillows and bedding bundles
- Saatva: Buy two pillows, save up to $60; save up to $100 on adjustable beds and frames when purchased with a mattress
- Sealy: Buy two adjustable pillows, save $29
- Silk & Snow: 10 percent off bedding such as sheets, quilts, comforters and pillows
- Tempur-Pedic: Save up to $100 on select mattress toppers
How to choose the best early Black Friday mattress sales for you
If you’re feeling overwhelmed by all the discounts, we can help. Consider the tips below to find the best sales.
Verify the deal
Not all flashy discounts or deals are as good as they seem — some companies mark up prices beforehand, then slash them to make them seem like major markdowns. Others may have beds that are always “on sale,” making it hard to tell what a mattress actually costs or what it’s truly worth.
To ensure you’re getting a real deal, consider using a price-tracking tool like CamelCamelCamel and Keepa for products sold on Amazon, or the PayPal Honey’s Droplist to review pricing history. We will regularly update this page as deals change, so be sure to check back for the best discounts.
Stack discounts
Some companies allow you to combine additional discounts with holiday deals on Black Friday. For instance, coupon codes may be offered for adults ages 65 and older, first responders, health care workers, military members, veterans or teachers. Review the sales terms to see if you can apply multiple codes at checkout.
Compare warranties and trial periods
Most online mattress companies offer trial periods so you can test out your new bed for a set number of nights. If it’s not right for you, you can typically return it within the trial window to receive a refund or exchange. The exact length of time that’s given varies by company, so if buying online feels risky, you may want to opt for a one that offers a longer trial period.
The Black Friday mattress deals we included here come with at least a 100-night sleep trial — and some offer up to 365 nights, such as Nectar, Helix and Saatva. Companies use different wording across their websites, which can make warranty limits hard to understand. We suggest you review the return policy carefully and ensure you’re comfortable with the terms before you buy.
Subscribe to newsletters
You may get an extra discount if you sign up for the email newsletters or text messages of the brands that interest you.
Look at financing options
Most mattress companies offer financing options that split the cost into more manageable monthly payments — usually available either directly with the company itself or through a third party, such as Affirm.
If you’re considering this option, watch the interest rates to determine whether the total cost fits your budget. We’ve seen some lenders charge rates as high as 36 percent, which would drive up the bed’s actual cost and possibly cancel out the savings from a Black Friday sale.
FAQs
Is Black Friday a good time to buy a mattress?
Yes, it is. Similar sales events typically run around other holidays such as Memorial Day, Labor Day and Independence Day. But based on our research, Black Friday weekend through Cyber Monday is typically one of the best times of year to score a major deal.
If a new mattress isn't in your budget right now, though, you shouldn’t feel pressured to purchase one. Mattresses are often on sale, so you’ll have other chances throughout the year to save money on a new bed. And if you aren’t ready to invest in such a big-ticket acquisition, you might consider making smaller upgrades instead, like a new mattress topper, bed sheets or pillows.
What are the average savings for mattress sales on Black Friday?
Like other holiday sales throughout the year, Black Friday mattress deals typically range from 25 to 30 percent off, but the exact discounts vary. Some brands, like Birch, are offering 20 percent off, while others, such as DreamCloud and Nectar, may run promotions of up to 60 percent off beds or 66 percent off mattresses bundled with adjustable bases. Others, like Saatva, offer tiered dollar discounts based on how much you spend.
During these sales, some companies include free pillows, bedding or other accessories with the purchase of a mattress.
Do Black Friday mattress sales end on Black Friday?
No, Black Friday mattress sales don’t necessarily end on Black Friday. Many retailers and mattress brands extend their discounts through the entire weekend and into Cyber Monday. However, sale dates and discounts vary by retailer, so it’s worth checking when a promotion ends to avoid missing out on a good deal.
Questions or feedback? Email us at AARPSmartPicks@aarp.org.
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