11 Dough-licious Deals for National Bagel Day

Toasted with cream cheese? Topped with lox? However you like your bagel, celebrate with deals and freebies on National Bagel Day

Abigail Seaberg,

AARP

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Published January 13, 2026

a photo shows an older adult woman holding a bagel

National Bagel Day is January 15. Here’s where to find the best deals.

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Calling all holey dough devotees! National Bagel Day is Thursday, January 15, and there are plenty of ways to celebrate. Whether you like plain, sesame, cinnamon raisin, jalapeño cheddar, everything or anything else, there’s a bagel deal for you at one of these 11 nationwide chains and online shops. And if you’d rather observe the unofficial holiday with a unique recipe at home, check out Stacey Mei Yan Fong’s fun take on a bagel pie.

Einstein Bros. Bagels

Customers can score a free bagel with a shmear or topping with any purchase on January 15. Just mention “National Bagel Day” when ordering in-bakery to get the deal.

Find your nearest Einstein Bros. Bagels.

Panera

Get any Asiago bagel stack for free when you buy one on January 15. Use the promo code BOGOSTACK at checkout to get the deal.

Locate the Panera closest to you.

Bruegger’s Bagels

Head to a Bruegger’s Bagels for a free bagel and cream cheese with any purchase. This deal is available to new and existing rewards members who use the offer uploaded to their account in-store, online or on the Bruegger’s Bagels app. The promotion runs from January 15 to January 31.

Find your nearest Bruegger’s Bagels.

Stop & Shop

The grocery store chain is celebrating National Bagel Day by offering a free bagel to all Stop & Shop rewards members. To redeem this deal, check in at the savings station kiosk in stores to get a digital coupon for one free bagel automatically loaded on to your Stop & Shop GO rewards account. Then head to the Stop & Shop bakery to choose any pick-your-own bagel flavor before using the coupon at checkout. This deal is offered now through January 15.

Locate a Stop & Shop in your area.

Bagelista

This brand, known for selling partially baked bagels you can finish cooking at home, will have 20 percent off everything on its website for National Bagel Day. There’s no code required for this promotion, but you must spend at least $35.99, which includes free shipping.

Visit Bagelista.com for the deal.

New Yorker Bagels

New Yorker Bagels, which offers nationwide shipping of fresh-baked bagels, is celebrating with $7 off any online order, including bagel of the month subscriptions. Just use the promo code BAGELDAY at checkout now through January 15.

Check out the New Yorker Bagels website.

St-Viateur Bagel

Get 25 percent off any online bagel purchase on January 15. There’s no purchase minimum required and no promo code needed to get the deal. This shop is based in Montreal, but online orders ship nationwide.

Visit the St-Viateur Bagel website.

Bagel Boss

For more deals on New York–style bagels, check out Bagel Boss for 15 percent off nationwide shipping orders from now through January 18. Go to the Bagel Boss website, and click on the "Nationwide Shipping" tab. Enter the promo code BD15 at checkout to get the deal.

Check out the Bagel Boss website.

Zucker’s Bagels & Smoked Fish

First-time customers can get $20 off their order of $75 or more when they use the promo code SHIPZUCKERS at checkout. This offer applies to nationwide shipments but does not include discounted items. The deal is available now through January 31.

Visit zuckersbagels.goldbelly.com.

Davidovich Bakery

Use the promo code BAGELDAY10 to get a 10 percent discount on all bagel-related nationwide shipments from January 15 through the end of the month. People local to New York City and Madison, New Jersey, can also use this promo code in person on Jan. 15 to get a bagel or bagel sandwich for half price when they buy one, or they can use the code to get six bagels for free when they buy six.

Check out the Davidovich website for online shipments. Or if you’re local to New York, find your nearest Davidovich Bakery.

Noah’s NY Bagels

Customers can get a free bagel and schmear with any purchase from January 15 through January 31. This deal is available to new and existing rewards members who use the offer uploaded to their account in-bakery, online or in the Noah’s NY Bagels app.

Find your nearest Noah’s NY Bagels.

More Bagel Day fun

Want to make something special this Bagel Day? Try this Scallion Bagel Pie recipe from Stacey Mei Yan Fong’s cookbook, 50 Pies, 50 States. Once this tasty concoction is out of the oven, you’ll have a delectable 10-inch pie reminiscent of an open-faced bagel sandwich, complete with scallion cream cheese, lox, onions and thinly sliced lemons.

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Abigail Seaberg is a freelance journalist based in San Diego. She covers subjects as diverse as oncology research, local news, celebrity updates, and health and wellness topics.