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Getting Winter White, Right!
Explore stylish tips for wearing this classic look
Contrary to popular belief, the Inuit people of the Arctic do not have words for 50 shades of white (or snow) — but I bet the people who work for the Pantone color-forecasting company do! Their experts came up with a doozy for 2026’s Color of the Year: It’s “Cloud Dancer.” In plain language, that’s white! According to them, the color represents serenity, quiet reflection and calm. While the Internet buzzed with tsk-tsking about Pantone’s choice, I, for one, couldn’t be happier.
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“Winter white” is such a chic look for women of all ages, but there are a few tricks to getting it right. It’s all about mixing tones and textures. Wearing stark white head-to-toe is fine at the beach, by the pool, or in warm weather locales, but for some reason, it seems a bit out of place in colder climates. If you’re wearing an all-white look, it’s better to add some warmer or grayer hues to the mix at this time of year.
The aforementioned Cloud Dancer color is an off-white shade with a slightly grey undertone. It would pair nicely with platinum, palest grey, oyster and even silver.
Warmer tones, such as cream, champagne and ivory, combine beautifully with stark white in winter. Think, for example, of a crisp white shirt worn with cream trousers and a string of pearls — or a white puffer jacket over a cream cashmere turtleneck and white jeans and beige boots.
Monochromatic dressing calls for some texture play. Contrast shiny fabrics, such as satin, with matte ones such as knits, tweeds, flannel and denim. Boots or shoes in pale suede, shearling or canvas complement the cozy mood.
But you don’t need to wear winter white head-to-toe. Just one piece can make a powerful style statement.
Cozy coats
There is nothing more elegant than a white coat, such as Lands’ End Women’s Double Breasted Sherpa Fleece Coat in Antique Alabaster ($189, landsend.com), the Lapels Boucle Coat in Ecru ($150, mango.com) or Loft Versa Satin Trench Coat in White Clay ($90, loft.com) over black or neutral underpinnings. For a sportier look, an ivory puffer, such as the Levi’s Women’s Quilted Hooded Puffer Jacket in White ($119, macys.com), conveys a chic après-ski vibe.
Beautiful blazers
A white blazer such as Kenneth Cole Women’s Double-Breasted Boyfriend Jacket in Oyster ($179, macys.com) and the White House Black Market Double-Breasted Blazer in Ecru ($161, whitehouseblackmarket.com) or a tuxedo jacket such as the Bridal by ELOQII One-Button Blazer in Pearl ($139, eloquii.com) instantly upgrades a tank top and black pants — or even jeans. You can also toss one over a black sheath dress for an effortless evening look.
Swell sweaters
A white crewneck pullover is always pretty and cozy, whether it’s in cashmere, such as the AQUA Cashmere 100% Cashmere Crewneck Sweater in Ivory ($188, bloomingdales.com) and J.Crew Cashmere Classic-Fit Crewneck Sweater in Hrthr Natural ($148, jcrew.com), in alpaca such as Everlane’s Cocoon Crew in Alpaca in Almond ($128, everlane.com) or cotton, like the GAP Cotton-Blend Relaxed Crewneck Sweater in Chino Beige ($63, gap.com). Worn with a tee, joggers and sneakers, it’s your casual everyday uniform. Paired with satin pants and slides, it’s cocktail-party attire.
Simple shirts
A white cotton shirt is a must-have. Classic button-downs include the Women’s Essential Cotton Poplin Shirt, Long-Sleeve in White ($65, llbean.com), and Everlane’s Must-Have Oxford Shirt in White ($69, everlane.com). For a different style, try Madewell’s Cutaway Tuxedo Shirt in Poplin in White ($128, madewell.com) or ZW Collection Bib-Front Poplin Shirt in White ($42, zara.com/us). White shirts upgrade everything from jeans, black pants and chinos — to ball skirts! Leave the collar unbuttoned to showcase a necklace.
Pants perfection
White or ivory pants such as Ann Taylor’s Modern Wide-Leg Trouser in Winter White ($89, anntaylor.com), J.Crew’s Cosmo Pant in Luster Charmeuse in Ivory Lace ($158, jcrew.com) or jeans such as Old Navy’s Extra High-Waisted Wide- Leg Jeans in White Wash ($35, oldnavy.gap.com) and Talbot’s Straight Crop Jeans - White ($80, talbots.com) look great with a navy blazer or turtleneck, year-round.
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Fabulous footwear
And, finally, let’s banish the idea that you can’t wear white shoes, boots, sandals or sneakers after Labor Day. You absolutely can! White sneakers, such as the Veja Campo Sneaker in White Natural Suede ($175, nordstrom.com), are a staple for every season. Ivory suede booties, such as the UGG Classic Ultra Mini Biarritz Suede Booties ($128, dillards.com), are a cozy cold-weather option. Leather knee-high boots, such as Sam Edelman’s Sylvia Knee-High Boot in Modern Ivory Leather ($120, samedelman.com), function almost like sheer pantyhose used to, except they are warmer.
If you live in the South or are traveling somewhere sunny, a white sandal or mesh mule, such as the Calvin Klein Camilly in Light Natural Woven ($99, zappos.com), will pair well with almost everything in your carry-on.
White is the color of clouds, the sun, the sky, the sand, the moon, the stars… It represents reflection. It also reflects color to your face. Let’s allow our wardrobes to showcase how we will move forward in the new year — with a bright, natural, fresh outlook!
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