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The 5 Keys to Becoming a Veteran Entrepreneur

What you need to know to become a success

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Paul Spella; (Source: Getty Images (2))
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You can subscribe here to AARP Veteran Report, a free e-newsletter published every two weeks. If you have feedback or a story idea then please contact us here.

The entrepreneurship journey involves risk-taking and a lot of grit, but being your own boss has major advantages—such as unlimited earning potential and a flexible schedule.

Fortunately, veterans tend to possess the perseverance, leadership skills and tenacity to achieve successful business ownership. And the really good news? You’re not alone. According to recent research, there are more than 31 million entrepreneurs in the U.S. It’s part of the American way.

Here are five steps to becoming a veteran entrepreneur:

1. Determine financing

Crunch the numbers for an action plan to fund your business.

Once you determine how much it will cost to launch and grow your budding venture, decide whether you will apply for a small business loan, dip into your savings account or get venture capital from investors. Calculating the dollars and cents and their source is essential.

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2. Create a business plan

This includes brainstorming a name, determining a location, conducting market research and securing a website domain and corresponding social media handles.

Amy Amoroso is director of the U.S. Small Business Administration’s Veterans Business Outreach Centers (VBOC), which offer free webinars and programs like the Boots to Business program at 22 centers nationwide.

Boots to Business is a two-day “20,000-foot view of entrepreneurship” to active duty service members, transitioning service members, veterans and military spouses.

Amoroso urged veterans to make use of the resources available. “They’re so used to the structure and day-to-day life mapped out for them,” she told AARP Veteran Report. “We give them a place to come and say, ‘Hey, I need a step-by-step outlook for what's going to happen.’ My center revolves around that mindset.”

3. Consider landing a temporary job

Pouring your energy, time and sweat equity into a venture is exciting, but you will probably need an income while building your enterprise.

“It’s the veteran saying, ‘OK, I want to start this business, but I need a job now,” said Amoroso, who provides free counseling through her center. “It takes a village to raise an entrepreneur. Most VBOCs have the culture to know where they come from and where they're going — a hand-holding aspect is a key they can hold onto. They are never left alone.”

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4. Assemble your team

“One of the most important resources an entrepreneur should have is a BAIL team: banker, accountant, insurance, lawyer,” Melissa Bird, project manager for the D’Aniello Institute for Veterans and Military Families (IVMF), told AARP Veteran Report. IVMF offers free and low-cost entrepreneurship training programs to service members, veterans, reservists, members of the National Guard and military spouses.

“Those four individuals should be part of the business foundation and conferred with regularly as your business grows and policies, laws and opportunities evolve,” she said.

Your team can help you determine an appropriate business structure for the next round of action items: Apply for an employer identification number (EIN), apply for licenses and permits, open a business bank account, apply for business insurance and register your business to make it a legal entity.

5. Leap!

Once you’ve done the groundwork and tweaked your business plan along the way, it’s time to jump in, while using skills of flexibility and versatility you honed in the military. And don’t be discouraged if the first venture doesn’t quite make it.

“Failing forward and learning from it to pivot is the key to building a scalable business,” Jay Jayamohan, founder and executive director of the Center for Innovation and Entrepreneurship at Harrisburg University, told .

His center is creating “launchU for veterans,” a new hybrid program focused on innovating and managing products. After completing the program, alumni can apply to a CIE incubator to access office space, infrastructure and legal, funding and other partners for 18 months.

“Understanding the market need and building the right solution at the right time is more important than chasing the newest technologies,” said Jayamohan.

As you launch, remember that entrepreneurship is a journey, not a destination. Build a supportive community of peers and mentors and tap into free resources such as SCORE business mentoring and small business development centers. And don’t forget that AARP's Small Business Resource Center can help.

You can subscribe here to AARP Veteran Report, a free e-newsletter published every two weeks. If you have feedback or a story idea then please contact us here.

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