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Nevada voters 50 and older are the most committed age group for voting in the 2024 election and appear to be on track to be deciders in the upcoming federal and state elections, according to new AARP research.

spinner image Nevada state capitol building

With key races in Nevada showing close numbers, candidates have an opportunity to win the support of these voters over the coming months by addressing their top issues.

While immigration and rising prices are top issues for voters in Nevada, between two-thirds and four-fifths of voters 50-plus say Social Security and Medicare, policies that help people remain in their homes as they age, utility costs, and prescription drug prices, are all extremely or very important issues they will consider when deciding how to vote.

Moreover, Nevada voters 50-plus say they would be more likely to vote for candidates who commit to protecting Social Security and supporting family caregivers.

Methodology

AARP commissioned the bipartisan polling team of Fabrizio Ward (R) & Impact Research (D) to conduct a survey of voters in Nevada. The firms interviewed 1,368 likely voters, which includes a statewide representative sample of 600 likely voters, an oversample of 488 likely voters age 50 and older, and an additional oversample of 280 Hispanic likely voters age 50 and older, between June 12–18, 2024. The interviews were conducted via live interviewer on landline (18%) and cellphone (35%), as well as SMS-to-web (47%). The sample was randomly drawn from the Nevada voter list. Interviews were offered in English and Spanish.

For more information, please contact Kate Bridges at kbridges@aarp.org. For media inquiries, please contact External Relations at media@aarp.org.