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Unlock the power of online communications for your small business! In this lecture, we’ll discuss the importance of establishing a strong online presence. Additionally, we’ll look at social media and newsletters as potential avenues to reach your customers. We’ll explore how to effectively engage with your online audience, introduce some AI tools for marketing, and discuss newsletter platform options. We’ll also go over considerations to help you choose the right tools to boost your business.

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Curious about how artificial intelligence (AI) can help your small business thrive? In this lecture, you’ll learn about the many things AI can do and how they relate to small business. We’ll introduce a framework to help you explore how you can start using AI in your own day-to-day work. We’ll also cover tips for choosing AI tools and best practices for using AI safely. Whether you sell products, offer services, or run a home-based business, this lecture will help you discover how to take advantage of AI in your business today. Note: This lecture is best suited for people who are already familiar with AI chatbots.

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In this lecture, we'll explore easy-to-use software tools that can help small business owners manage everyday tasks, stay organized, and plan ahead with confidence. This session will introduce tech options that make managing your business easier, such as file organization, bookkeeping, and scheduling. We’ll also go over some tips on how to choose software that’s right for you.

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Expanding the types of payments your business accepts can open doors to new customers and opportunities. But how do you know which digital payment is right for your business? This lecture introduces different ways to accept digital payments, including via P2P apps, online marketplaces, and PayPal. We'll also cover payment processors and important security best practices to protect your business and customers. Whether you're just starting out or looking to modernize, this lecture offers practical insights to help you accept digital payments.