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AARP The Magazine's 2007 Road Show Kicks Off June 1 with New Online Component for ‘Faces of 50+ Real People Model Search’

8-City Interactive Tour to Feature Cooking Demos, Massages, Health Screenings and More

AARP The Magazine, the world’s largest circulation magazine, is gearing up for its sixth annual Road Show (www.aarpmagazine.org/roadshow) targeting 50+ adults at festivals, fairs and other unique lifestyle events around the country. Beginning June 1, 2007, with the Taste of Charlotte (NC) food festival and concluding at the Denver Marathon on October 13, 2007, this 8-city tour offers fun, interactive events including sweepstakes, product sampling, prize giveaways, free health screenings and massages, cooking demos, games and the popular Faces of 50+ Real People Model Search, in which AARP The Magazine looks for between five and ten Faces of 50+ in age groups 50-59, 60-69, and 70+.

Due to an overwhelming response from readers, the Faces of 50+ Real People Model Search will also offer consumers the chance to submit nominations free online at www.aarpmagazine.org/modelsearch for the first time this year, beginning June 1, 2007. The Faces of 50+ Real People Model Search gives vivacious, active men and women over the age of 50 the chance to model for AARP The Magazine simply by submitting a photo either online or at Road Show stops.

“Since we launched the Model Search two summers ago, so many people have asked whether they could enter online that this year we’re opening the flood gates. If you’re over 50, you can register, even if the AARP The Magazine Road Show isn’t coming to your hometown,” said Steve Slon, editor of AARP The Magazine.

Also new this year, the 2007 Model Search will culminate with a “Readers’ Choice” program, in which readers will vote for their favorite Face of 50+ from a list of finalists online. The Readers’ Choice and editor-selected “Faces” will participate in a photo shoot and appear in a 2008 issue of AARP The Magazine.

The 2007 AARP The Magazine Road Show boasts 26 sponsors, including Dove pro•age, Princess Cruises, Hertz, Pringles, Del Webb and Kellogg’s Smart Start. Additional information about the 2007 AARP The Magazine Road Show can be found online at www.aarpmagazine.org/roadshow.

The 2007 Road Show stops include:

  • Lowes Foods Taste of Charlotte: June 1-3 in Charlotte, NC
  • Three Rivers Arts Festival: June 9-10 in Pittsburgh, PA
  • City of Miami Beach 4th of July Celebration: July 4 in Miami Beach, FL
  • Kemah Boardwalk: July 13-14 in Kemah, TX
  • Quick Chek New Jersey Festival of Ballooning: July 27-29 in Whitehouse Station, NJ
  • Illinois State Fair: August 11-12 in Springfield, IL
  • Minnesota State Fair: September 1-3 in St. Paul, MN
  • Denver Marathon Expo: October 12-13 in Denver, CO

About AARP

AARP is a nonprofit, nonpartisan membership organization that helps people 50+ have independence, choice and control in ways that are beneficial and affordable to them and society as a whole. We produce AARP The Magazine, published bimonthly; AARP Bulletin, our monthly newspaper; AARP Segunda Juventud, our bimonthly magazine in Spanish and English; NRTA Live & Learn, our quarterly newsletter for 50+ educators; and our website, www.aarp.org. AARP Foundation is an affiliated charity that provides security, protection, and empowerment to older persons in need with support from thousands of volunteers, donors, and sponsors. We have staffed offices in all 50 states, the District of Columbia, Puerto Rico, and the U.S. Virgin Islands.

About AARP Services, Incorporated (ASI)

AARP Services, Inc., founded in 1999, is a wholly owned subsidiary of AARP. AARP Services manages the wide range of products and services that are offered as benefits to AARP’s 38+ million members. Specific products include Medicare supplemental insurance; member discounts on rental cars, cruises, vacation packages and lodging; special offers on technology and gifts; pharmacy services; legal services; and long-term care insurance. AARP Services founded AARP Financial Incorporated, a subsidiary that manages AARP-endorsed financial products including AARP Funds; AARP Services develops new products, manages and markets products and services, creates and maintains partnership and sponsorship relationships, and develops and manages AARP’s award-winning Web site, www.aarp.org.

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If you are an AARP member and not with the press, call 1-888-OUR-AARP or email member@aarp.org.

 

For media inquiries, please contact the AARP Media Relations Office at (202) 434-2560 or media@aarp.org.

 

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Twitter: @aarpmedia

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