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40+ Singles ISO Love on the Internet?

www.aarpmagazine.org Offers Online Dating Assistance

It's a new dating game for 40+ singles, and the Internet is one venue that is being embraced. With more older singles than at any other time in the country's history, many are looking for new outlets to meet people instead of the bar and club scene. AARP The Magazine has new features to help singles with the latest dating information.

AARP The Magazine surveyed single Americans ages 40-69 to find out among many things, their attitudes about being single, their dating behavior, their sexual activities and overall look on life. To coincide with the new survey, AARP the Magazine's website – www.aarpmagazine.org will be featuring various dating information:

  • Personal Ad Maker – An interactive feature that will help walk singles through writing a personal ad;
  • Message Boards – Topics will include a list of places to go on the first date, first date tips and first date horror stories
  • Guide – Matchmaking resource guide full of all sorts of ways to find a match on-line.

"Almost one in seven singles that aren't dating say they'd start right now-if they could meet the right person," said Steve Slon, editor of AARP The Magazine. "We hope that the personal ad maker helps singles come up with the perfect ‘ISO’ ad that leads to the perfect date."

To read the survey and other features, please go to www.aarpmagazine.org.

The "Lifestyles, Dating and Romance: A Study of Midlife Singles," conducted in June 2003 by Knowledge Networks, Inc. for AARP The Magazine, surveyed a nationally representative sample of 3,500 single or unmarried Americans aged 40-to-69, as well as members of a large panel, who were asked to respond to an electronic survey via a web-connected television in their homes.

AARP is a nonprofit, nonpartisan membership organization dedicated to making life better for people 50 and over. We provide information and resources; engage in legislative, regulatory and legal advocacy; assist members in serving their communities; and offer a wide range of unique benefits, special products, and services for our members. These include AARP The Magazine, published bimonthly; AARP Bulletin, our monthly newspaper; Segunda Juventud, our quarterly newspaper in Spanish; NRTA Live and Learn, our quarterly newsletter for 50+ educators; and our Web site, www.aarp.org. We have staffed offices in all 50 states, the District of Columbia, Puerto Rico, and the U.S. Virgin Islands.

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If you are an AARP member and not with the press, call 1-888-OUR-AARP or email member@aarp.org.

 

For media inquiries, please contact the AARP Media Relations Office at (202) 434-2560 or media@aarp.org.

 

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