For Immediate Release
September 7, 2010
Media Contacts: AARP Media Relations, 202-434-2560, firstname.lastname@example.org
Inside the September Issue of AARP Bulletin
Surprising Research in the Fight to Understand Alzheimer’s Disease; Reading the Fine Print in the New Pre-Exisiting Condition Insurance Plan; Boomers Finding Their Footing in a Smartphone Nation; and a His & Her Retirement Plan
Visit the AARP Bulletin Today (www.aarp.org/bulletin) website for daily news and expanded coverage
Alzheimer’s New Theory: Doctors have long believed sticky plaques are to blame for the breakdown of the brain. New results—based on studies with lab mice—paint a different and surprising picture tipping Alzheimer’s studies in different directions. AARP Bulletin investigates the new findings and their implications for the fight against the disease. (Page 10)
The Poll—Genetic Testing: AARP Bulletin surveyed 1,000 adults to determine how life choices would change if you knew you would live to be 100 years old. See how Americans 18-49 feel versus those 50+ when it comes to saving money, taking care of the body, pursuing a more adventurous lifestyle, starting a new career and handling romance. (Page 4)
New Coverage for the Uninsured: With the new health care law, Americans who have been denied health insurance because of preexisting medical conditions now have new options for purchasing coverage. Considered the first major program to be rolled out through the new health care law, the new insurance exchanges may help some uninsured Americans receive healthcare until 2014. AARP Bulletin takes a look at the program and answers 14 important questions including: Who qualifies? How do I apply? How soon can I receive coverage? (Page 12)
Smartphone Nation: Half of all boomers sleep with their cell phone within arm’s length. Americans 50+ rely on cell phones to text, snap pictures, email and access the Internet at a ballooning rate—and Americans 65+ are catching up fast. AARP Bulletin focuses on the evolution of boomers and smartphone and cell phone usage and explains how advancements in technology are affecting relationships, careers and family life dynamics. (Page 14)
Home Alone: A new social dynamic is emerging when it comes to his and hers retirement plans. With nearly 55 percent of all married couples having two incomes, a growing number of spouses are approaching retirement with different outlooks. AARP Bulletin studies the emerging trend and considers the direct effect of the recession on America’s retirement ideology. PLUS: Five important things to consider with your spouse when contemplating retirement. (Page 18)
Scam Alert—A Wallet Gone AWOL: Too frequently, identity theft starts with the loss of a wallet. AARP Bulletin’s expert Sid Kirchheimer provides a list of ways you can protect yourself, your license, credit cards and personal information long before your wallet is missing. . (Page 22)
Where We Stand—The Champion of 50+ Workers: As Labor Day approaches, we are reminded that for many Americans 50+, the holiday is just another day that the unemployment office is closed. With unemployment rates soaring to new, 60-year highs for those 50+, AARP is committed to the belief that anyone 50+ who wants or needs work should be able to work. (Page 30)
PLUS: An inside look at age discrimination through the eyes of Jack Gross and his fight in the Supreme Court. (Page 32)
The Power of 50 – Banned Books: AARP Bulletin celebrates the American Library Association’s annual “Banned Book Week” by highlighting a few favorite 50+ rogues and villains. (Page 39)
For exclusive online features and original daily content, visit the AARP Bulletin Today (www.aarp.org/bulletin) website, the only daily, go-to news source for people 50+. Features include:
* Updated daily coverage of personal finance, politics, health care, specifically focused on how potential new laws and policies could affect Americans 50+
* Exclusive online columns such as Scam Alert, State News, Ask the Experts, Discovery, and Save a Buck and more.
To schedule interviews with an editor from AARP Bulletin or to receive a complimentary issue, please contact Laurie Bella at 212-536-9820 or email@example.com or Michelle Alvarez at 202-434-2555 or firstname.lastname@example.org.
About AARP Bulletin
The definitive news source for AARP’s members, AARP Bulletin (bulletin.aarp.org) reaches more than 23.5 million households each month in print, with additional news and in-depth coverage online. Covering health and health policy, Medicare, Social Security, consumer protection, personal finance, and AARP state and national news developments, AARP Bulletin delivers the story behind the key issues confronting 50+ America. The monthly consumer-oriented news publication has become a must-read for congressional lawmakers and Washington opinion leaders, and it provides AARP members with pertinent information they need to know. AARP Bulletin Today is the daily go-to news Web site for AARP's millions of members and Americans 50+.
AARP is a nonprofit, nonpartisan social welfare organization with a membership hat helps people 50+ have independence, choice and control in ways that are beneficial and affordable to them and society as a whole. AARP does not endorse candidates for public office or make contributions to either political campaigns or candidates. We produce AARP The Magazine, the definitive voice for 50+ Americans and the world's largest-circulation magazine with over 35.1 million readers; AARP Bulletin, the go-to news source for AARP's millions of members and Americans 50+; AARP VIVA, the only bilingual U.S. publication dedicated exclusively to the 50+ Hispanic community; and our website, AARP.org. AARP Foundation is an affiliated charity that provides security, protection, and empowerment to older persons in need with support from thousands of volunteers, donors, and sponsors. We have staffed offices in all 50 states, the District of Columbia, Puerto Rico, and the U.S. Virgin Islands.