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Are you thinking, “How hard can it be to look good in a photo?” After all, influencers, experts and celebs make posting selfies on Facebook or Instagram a daily habit! Of course, some of those snaps are enhanced by filters, special lighting gadgets and pro-level hair and makeup, which doesn’t exactly level the playing field. In addition, most mature women are extremely judgmental when viewing any photo of themselves. They say, “OMG, I look huge!” or “I look 10 years older!” How do I know? I’m a beauty and fashion editor who’s spent a lifetime doing photo shoots with women — famous and not — all over 50. The good news? You can easily look a lot better than you think in any photo, and there’s no catch. Here’s how:

1. Keep the camera level high.
Most people now take selfies and snaps of others with their phone, not a camera. However, whether you’re the photographer or someone else, whether sitting or standing, always ensure the camera is at your eye level or above, never below. This is crucial! It’s the secret to making your jaw and neck look trimmer and your eyes more awake. If the camera’s too low, you’ll end up with a saggy neck or a double chin, and even the slightest turkey wobble turns into jowls. If you’re taking a selfie, always extend your phone arm out and up, and if someone else is taking the picture, don’t be afraid to say, “Hold the camera higher, please.”

2. Take photos in flattering light.
Taking photos outdoors in the warm, rich, natural light of early morning or late day is your best bet since it diffuses wrinkles and provides a soft glow. The main thing to avoid is taking photos outdoors on sunny days at midday, which casts dark shadows on mature faces and exaggerates expression lines, loose skin and discolorations.
For an indoor option, stand in front of a window to benefit from the natural light that is directly in front of you and not overhead. If your face or eyes tend to be puffy first thing in the morning, wait for late-day afternoon light outdoors before taking a selfie. If you can’t avoid taking a photo outside on a sunny day, look for shade under an awning, a tree or an umbrella. Cloudy day? You’re in luck. Overcast weather works magically to blur away skin issues.

3. Know your best facial angle, and use it.
Very few mature women have symmetrical faces — especially at 50, when age and gravity have had their way. One side of your face will always look firmer and more “awake” than the other. Find out which it is, and angle your face slightly off-center, instead of straight, for a better look.
Try this by taking a few three-quarter selfies from right and left angles. Check the way your nose, cheeks and jawline look in a three-quarter left shot and a three-quarter right one. Still unsure? Most women already instinctively part their hair on the stronger profile side. One way to get a more flattering face-front shot (for those who prefer it) is to tilt your head slightly to one side.
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