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Listening To You

Input from AARP's diverse membership shapes everything we do as an organization. Feedback comes from surveys, public opinion polls, phone calls, emails, social media, face-to-face conversations with volunteer leaders and staff, letters to the editors of our publications and more. Members' views shape our decisions about everything from advocacy positions to volunteer opportunities to new online health tools.



Forming Public Policies

Developing public policy recommendations that serve the interests of a group as diverse as 50 and over Americans is a formidable task. That's why the input that AARP gathers from members and others through surveys, polls, public forums and personal communications is so important.

After analyzing a wide range of options, AARP's National Policy Council (NPC), made up of volunteer policy experts from around the country, deliberates and forms specific public policy recommendations and shares them with the AARP Board of Directors. The board then sets the framework for AARP's public policy agenda.

AARP focuses on policies and issues that reflect our members' concerns and interests, including:

  • Financial security, including work and retirement
  • Health care
  • Long-term care services and supports
  • Communities where all can thrive
  • Ensuring that our democracy works better for all

We publish these policies every two years in The Policy Book: AARP Public Policies.

AARP real possibilities


Serving as an Advocate in the Marketplace

On behalf of AARP, AARP Services strives to be an advocate in the marketplace for the 50 and over population. AARP Services encourages companies to consider the role they play in affecting positive social change by building or tailoring quality products and services that help those 50 and over live their lives to the fullest.

AARP and AARP Services regularly seek input from members; they also conduct research to identify which products and services would be of most value. AARP Services is responsible for looking into possible new offerings, performing quality control with regard to providers and monitoring the satisfaction of members who use AARP-branded products and services.

Products, services and discount benefits are managed with four key principles in mind:

  • Affordability — AARP-branded products are not necessarily the least expensive, but they offer recognizable value at a competitive price thanks to responsible product design and efficient operations.
  • Quality — Through AARP Services, AARP makes sure its branded products and services consistently meet high standards of quality for members.
  • Simplicity — AARP-branded offerings deliver information about features, benefits and regulations that members can easily understand and take advantage of.
  • Accessibility — AARP looks for products with the broadest geographic distribution and broad acceptance policies so they benefit as many 50+ Americans as possible.
Group of mature woman with shopping bags, AARP Products and Services


AARP Products and Services


Includes insurance plans, prescription drug discounts, eyewear, hearing aids and other health items


Offerings such as auto and home insurance, annuities and life insurance, credit cards and financial guidance


Includes savings on rental cars, vacation packages, tours, cruises, hotels and roadside assistance