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Boosting Local Economies by Promoting Main Street Communities

Watch a video about a 2021 AARP Community Challenge project in North Carolina

LOCATION: North Carolina (statewide)

GRANTEE: NC Main Street & Rural Planning Center

The NC Main to Main Trail program promotes towns throughout North Carolina as worthy destinations for travelers who appreciate visiting local shops, restaurants and attractions in Main Street communities. An AARP Community Challenge grant helped small downtowns throughout the program’s eight regions identify their best assets for promoting as part of the trail network. This video visits the small city of Morganton, which is located in the northwest region of the state.

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Page published August 2023

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