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Innovation@50+
Resources

The following are resources supporting the Innovation@50+TM initiative which aims to spark entrepreneurial activity across public and private sectors.

AARP analysis of possibilities for people over 50 years old

50 and Over: What's Next?

The generation that defined youth marketing is readying for retirement. Find out what marketers should know to reach them. Read PDF

senior man working on laptop in social age

Designing Technology for All

A connected lifestyle that blurs boundaries across home, work, leisure and retirement. Read PDF

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Innovation@50+
Events

2014 mHealth Summit

Members of the AARP Health Innovation@50+ team will be at the summit in Washington, D.C., Dec. 7-11, where a diverse international delegation will explore the limits of mobile and connected health.

Learn more  |  Register to attend

FT Innovate America 2014

AARP is a proud sponsor of the conference in New York, Dec. 9, produced by the Financial Times. Hear Jody Holtzman, senior vice president of AARP Thought Leadership, speak about how the AARP Innovation@50+ initiative and the Longevity Economy are stimulating innovation to meet the needs and wants of the 50-plus community.

Learn more  |  Register to attend

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