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Innovation@50+
Resources

The following are resources supporting the Innovation@50+TM initiative which aims to spark entrepreneurial activity across public and private sectors.

AARP analysis of possibilities for people over 50 years old

50 and Over: What's Next?

The generation that defined youth marketing is readying for retirement. Find out what marketers should know to reach them. Read PDF

senior man working on laptop in social age

Designing Technology for All

A connected lifestyle that blurs boundaries across home, work, leisure and retirement. Read PDF

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Innovation@50+
Events

Featured Event

Health Innovation@50+ LivePitch

The 4th AARP Health Innovation@50+ LivePitch will be held as part of the AARP Life@50+ National Event & Expo, Thursday, May 14, at the Miami Beach Convention Center. This is the premier showcase featuring the most exciting start-up companies in the 50-plus health technology and innovation sector.

Learn more | Register to attend


Health Experience Refactored

Join members of the Innovation@50+ team at HRX in Boston, April 1-2, to find out what would happen if we could leverage design and technology to transform the health experience.

Learn more  |  Register to attend

HIMSS15

The AARP Innovation@50+ team will be at the conference in Chicago, April 12-16. It will include more than 300 education programs, feature keynotes, thought leader sessions, round-table discussions and e-sessions, plus preconference symposia and workshops.

Learn more  |  Register to attend

National Association of Broadcasters Conference

Meet the Innovation@50+ team at the NABShow in Las Vegas, April 13-16. Representatives of every sector of the industry will be converging to indulge in hands-on experiences with emerging technologies and the latest innovations.

Learn more  |  Register to attend

Milken Institute Global Conference

The Innovation@50+ team will attend this member-only conference in Los Angeles, April 26-29, to explore solutions to today's most pressing challenges in financial markets, industry sectors, health, government and education.

Learn more  |  Apply to attend