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Welcome

The Innovation@50+TM initiative aims to spark entrepreneurial activity across public and private sectors. Anchored by the AARP social mission – to enhance the quality of life for all as we age – the initiative enlists the expertise of visionary thinkers, entrepreneurs, the investment community, industry and not-for-profits to spur innovation to meet the needs and wants of people over 50. Learn more »

Innovation@50+
Research & Insights

Health Innovation Frontiers

Updated in 2014 with new revenue and market forecasts as well as ground breaking market landscapes, research into untapped market opportunities for the 50-plus finds that it is an opportunity that could, within five years, generate $30 billion in additional revenues for entrepreneurs and investors while having a significant impact on the lives of 100 million people.

 

 

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Have Questions?

If you have questions or would like more information about the Innovation@50+ initiative, contact us.

Technology
Blog

Innovation@50+
Events

Featured Event

Health Innovation@50+ LivePitch

The 4th AARP Health Innovation@50+ LivePitch will be held as part of the AARP Life@50+ National Event & Expo, Thursday, May 14, at the Miami Beach Convention Center. This is the premier showcase featuring the most exciting start-up companies in the 50-plus health technology and innovation sector.

Learn more | Register to attend


Health Experience Refactored

Join members of the Innovation@50+ team at HRX in Boston, April 1-2, to find out what would happen if we could leverage design and technology to transform the health experience.

Learn more  |  Register to attend

HIMSS15

The AARP Innovation@50+ team will be at the conference in Chicago, April 12-16. It will include more than 300 education programs, feature keynotes, thought leader sessions, round-table discussions and e-sessions, plus preconference symposia and workshops.

Learn more  |  Register to attend

National Association of Broadcasters Conference

Meet the Innovation@50+ team at the NABShow in Las Vegas, April 13-16. Representatives of every sector of the industry will be converging to indulge in hands-on experiences with emerging technologies and the latest innovations.

Learn more  |  Register to attend

Milken Institute Global Conference

The Innovation@50+ team will attend this member-only conference in Los Angeles, April 26-29, to explore solutions to today's most pressing challenges in financial markets, industry sectors, health, government and education.

Learn more  |  Apply to attend