About Us
BrandAmp by AARP provides the opportunity for our highly vetted marketing partners to share their expert knowledge, insights and storytelling with loyal and engaged readers like you. Each piece of paid content is created in collaboration with the disclosed advertiser and AARP Media Sales’ content development team.
BrandAmp by AARP content is designed to uphold AARP standards of excellence and inspire conversation. Only advertisers who have gone through the strictest reviews are cleared to bring their message directly to members using all of AARP media properties (AARP.org, social media, email newsletters and our print publications). Our pledge to members is work with brands whose products and services are of value to the 50+ audience; and are committed to the type of compelling, informative, entertaining and useful content members are accustomed to seeing within AARP media properties.
You are now leaving AARP.org and going to a website that is not operated by AARP. A different privacy policy and terms of service will apply.
AARP Foundation works every day toward achieving a society in which everyone ages with dignity and purpose – and all people can fulfill their goals and dreams. Through its many programs, AARP Foundation provides education, support, and training for seniors in need, needing to find a job, or just needing help to balance their checkbook. This work is supported by a longstanding commitment to legal advocacy on behalf of older Americans.
AARP Foundation sponsors provide support that allows those in greatest need to improve their lives. Working with AARP Foundation enables companies to demonstrate their commitment to struggling older adults and their families, to their employees, their customers and the communities where they operate.
We have developed a range of funding opportunities. We invite you to join us in whatever way works best for your corporation:
Many supporters wish to direct their sponsorship to a specific AARP Foundation program or event that directly meets their corporate social responsibility goals. For example, our sponsors have supported BACK TO WORK 50+, an initiative that provides information and resources to jobseekers.
Cause-related programs benefit AARP Foundation while offering companies a marketing tool to reach their target market and link them to our mission. We can work with you to develop programs that align with your business and marketing goals through such methods as product-based programs, percentage of sales, and grassroots fundraising.
AARP Foundation has opportunities for employees to get involved in their local communities to support our mission.
Through television, radio, billboards, or social media, sponsors can help build awareness and support from the public — another essential means of support.
We would be happy to help you determine how to make these or other sponsor opportunities work for you.
You have the power to change the lives of seniors in poverty
1 in 3 older adults struggle to meet their basic needs. Your gift can help seniors secure good jobs, get the benefits they've earned, and stay connected to their communities.