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For Health and Fitness Leaders

About the International Council on Active Aging
The International Council on Active Aging (ICAA) offers a wealth of resources to professionals who have an interest in improving the quality of life for older adults. It unites professionals in the aging, fitness, and wellness fields.

Calculate the Cost of Physical Inactivity
Physical inactivity and sedentary lifestyles are contributing to a national health crisis of epidemic proportions.

Fitness Resource List
A listing of audio, video, print, and online resources for health and fitness professionals and their clients.

Motivate Yourself, Loved Ones to Walk for Health
Start a walking group using AARP’s exclusive online kit.

Physical Activities Workbook
Health and physical fitness professionals, order this booklet for your older clients to help them increase their level of physical activity.

Promoting Physical Activity Among Those 50+
A case study approach examining lessons learned from AARP’s Active for Life (AFL) physical activity social marketing campaign, supported by the Robert Wood Johnson Foundation (RWJF).

Proving the Need for a Physical Activity Program
In today's business world of cost justification, proving the need for a program is essential. Here's background information for fitness professionals to prove the need for a physical activity program.

Synthesis of AARP Research in Physical Activity
By the time they reach age 50, most Americans know what experts say they should be doing to stay healthy and fit, but few are acting on their knowledge.

 

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