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Design System - IN BETA

Getting Started            Components            Presets             Templates

Getting Started

Adobe Experience Manager (AEM) is a content management system (CMS) that AARP uses to build and manage its websites, mobile app, and marketing emails, enabling consistent, personalized experiences across channels.


Request Access

Your manager must submit the Request for Access form and select "Tool Access" from the "What type of request is this?" dropdown.  

Access to AEM is not instant and is a process.  It can take up to a week for a new author to go through the entire process. So please give yourself ample time when placing your request.

          

Adobe Experience Manager (AEM) is a software solution that combines a content management system (CMS) and a digital asset management (DAM) system. It serves as the content management system for content changes to AARP’s websites, mobile app, and marketing emails. It allows for easy editing of content, including assets such as images, videos, etc., and the reuse of content and experiences. To access AEM, all users need their own individual account to abide by AARP’s internet security guidelines.

 

Key features of AEM

  • Authors can create, manage, and deliver digital content across various channels (websites, mobile apps, emails, etc.).

  • Authors can seamlessly schedule content publishing.

  • Content teams can set versioning and workflow approvals for overall content governance.

  • With AEM, authors can create and maintain text content, manage assets (images, videos, documents), and handle workflows efficiently.

  • It provides a user-friendly interface for authors, allowing them to collaborate seamlessly.

  • AEM’s DAM capabilities focus on managing digital assets—such as images, videos, and other media files.

  • Authors can organize assets into folders, apply metadata, and ensure consistent branding across their digital properties.

  • AEM DAM handles versioning, approvals, and rights management for assets.

  • AEM is used to display video content powered by Brightcove to end users.

In short, AEM helps companies control their digital content by providing a unified platform and structure their content.
 

Authoring Environments

Most authors will have access to at least the Prod and PI environments, some may have access to Stage.

Staging (https://cms-s.aarp.org/) is an initial development testing environment; it is where software development and QA takes place. It is where engineers write the initial code, collaborate, and perform updates. It is also used for experimentation, code creation, and debugging. Only engineering, Quality Assurance (QA) team members and select Product/Project Managers have access to this environment. It is very rare for an author to be given access to this instance of AEM.
 

PI (https://cms-pi.aarp.org/) is a QA testing environment; it is where experience fragment, content fragment, template, and component testing is done. It allows thorough QA testing of the entire system, ensuring that all experience fragments, content fragments, components work seamlessly together before deploying the new code to production.

It is also an environment where authors can practice, and test new content and their knowledge of AEM before authoring the same content in the Production (PROD) environment. QA, engineers, select individual authors, and product/project managers have access to PI. This instance of AEM closely resembles the PROD environment, with the latest versions of content (except for recent changes from the development team).

NOTE: PI is the instance of AEM that is used by the QA and engineering teams for testing. Therefore, the environment can run slow and is sometimes unstable. Authors should be aware that on occasion the environment cannot be accessed, and content authored there can sometimes disappear because of code changes.
 

PROD (https://cms.aarp.org/) is the production environment; it houses the content that is user facing. At times some experience fragments, content fragments and components get their final testing on PROD by the QA. However, there is no code development on PROD and engineers do not use the PROD environment for their testing. This also the environment where authors create all user facing imagery and content. Because PROD is the only environment that can be seen by the end user, only authors, product/project managers, stakeholders, and QA have access to this environment.

  1. All users need to have an AARP email address. 
  2. All users need their own individual accounts to access the system for security purposes.
  3. All users should be using Chrome as their primary browser to access AEM.
  4. If working remotely, an author using an AARP computer must access the CMS via the FortiClient VPN or through the AWS Workspace when not using an AARP computer.
  5. All authors must initially go through one of the following Training Series:

Donovan Fox

Digital Launch Manager & Lead AEM Trainer

Email: dfox@aarp.org

  • AEM Overview
  • AEM Web Authoring
  • AARP Super APP
  • AEM Digital Asset Manager
  • AEM Content Governance

Whitney Duena

Consultant and AEM Trainer

Email: wduenas@aarp.org

  • AEM CAD Emails
  • AEM Value Library

AEM offers numerous advantages that make it an ideal choice for managing digital content: 

  • Consistent Content Organization: AEM allows for consistent content organization across all websites, making it easier for authors to find the content they need.
  • Cost Reduction: By moving to AEM, we reduce overhead costs associated with maintaining multiple CMS platforms, including training, development, content organization and UX design costs.

  • Streamlined Development: AEM streamlines development work by eliminating reliance on third-party developers for new initiatives and enhancements.

  • Enhanced User Experience: AEM enhances the user experience by eliminating the disconnect between externally-hosted websites and AEM-powered websites.

  • Standardized Authoring: AEM also provides a streamlined, user-friendly interface for authors, allowing them to collaborate seamlessly while helping standardize authoring training and guidelines for publishing. Authors can create, manage, and deliver digital content across various channels (websites, mobile apps, emails, etc.  

  • Content Reusability: AEM allows for web, blog, and newsletter content to be pulled into the Value Library for reusability, personalization, and unique, tailored user experiences.

  • Digital Asset Hub (DAH): All images are made available within DAH for reuse, ensuring proper rights management. 

  • Advanced Features: Authors can take advantage of components, features, and new enhancements available within AEM. 

  • Analytics Tracking: AEM streamlines analytics tracking by making content tracking consistent across all AEM websites. 

  • Video Integration: Seamlessly utilize AEM's Brightcove integration to display video content across digital channels. 

  • Custom Page Layouts: Super authors can create page layouts without the support of a development team. 

  • Content Governance: Content teams can set versioning and workflow approvals for overall content governance.

  • Seamlessly Publish Content: Authors can easily schedule content publishing using out-of-the-box functionality. 

Adobe Analytics: Authors gain valuable insights into content performance, helping optimize engagement and refine digital strategies.

 

Brightcove Video Cloud: Brightcove is a platform used for hosting, streaming, and distributing video content across various devices and platforms. It serves as the engine behind the majority of AARP’s video content. It provides tools for media organizations to monetize content, expand reach, and engage audiences, as well as offering solutions for businesses to improve their digital marketing and internal communications. Adobe Experience Manager (AEM) integrates with Brightcove to enhance video content management and delivery. The Adobe-AEM-Brightcove Connector allows users to manage Brightcove Video Cloud videos and players directly within AEM, making it easier to embed videos into AEM pages

 

Censhare: Streamlines and centralizes content production across AARP’s entire organization, covering both print and digital. Through the seamless integration with AEM, article content created for print can be easily pushed over to AEM content fragments to be utilized by the Value Library and used across digital channels.


Attend Office Hours for Help

AEM Web Authoring

Are you new to using AEM CMS? Do you need a refresher on some of the CMS components and templates? Have a question or two?

When: Every Friday, 2:00-3:30 p.m.

UX Design

Ask the UX team questions about usability, user flows, accessibility, content clarity, and interaction patterns, to solve human-centered problems.

When: Every Tuesday, 12:00-1:00p.m.

GenAI Product

Discuss GenAI from technical and consumer-facing perspectives, and get insights based on data from the Tableau dashboard, as well as product demos.

When: Every Month, 1:00-2:00p.m.