A seasoned marketing communication professional, Kamili Wilson has more than 15 years of experience devising and implementing highly effective brand awareness and social marketing campaigns and initiatives for Fortune 500 companies and leading non-profit organizations.
As Interim Vice President, Strategy and Communication at AARP Foundation, Ms. Wilson leads the development and manages the execution of comprehensive positioning and communication strategies on behalf of the Foundation. While acting in this capacity, Ms. Wilson continues in her role as Strategy Director with AARP Integrated Communications, devising and managing communication strategies for several workforce and organizational priorities for the Office of the CEO and Multicultural Market Strategies and Outreach.
Prior to joining AARP in 2006, Ms. Wilson served as a Senior Marketing Communications Specialist at Freddie Mac, where she developed the company’s first official corporate brand guidelines and served as the Deputy Project Manager responsible for leading the substantial re-branding and image repair campaign directly following a corporate crisis and leadership change in 2004.
Over the years, Ms. Wilson has provided strategic counsel and assisted in the development of corporate reputation programs for major corporations (domestic and international) through her work at renowned public affairs agencies, including Powell Tate, New York; M. Booth & Associates; and APCO Worldwide.
Ms. Wilson also worked on the GORE2000 campaign, serving as the assistant to the first national campaign manager prior to the campaign’s transition to Nashville, TN from Washington, DC. After the transition, Ms. Wilson continued on with the campaign as the Budget Coordinator for the field/political operations.
Ms. Wilson is a graduate of the University of Virginia, where she earned a B.A. in English literature.