Healthy Aging
Healthy Aging
Caregiving
What is it:
There are two configurations of the Reveal, Direct-To-Site and Engagement First. Direct-To-Site utilizes two states, Intro and Collapsed. Engagement First utilizes three states, Intro, Collapsed and Max. The Intro state is displayed first and reduces down to the Collapsed state after five seconds. When tapped, the Collapsed state either directs the user to your landing page or expands the Max state.
| Ad Components | 1. Two Layered Photoshop files, one for each state 2. Two Flat image files, one for each state 3. Font Files |
| Ad Components | 1. Three Layered Photoshop files, one for each state 2. Three Flat image files, one for each state 3. Font Files |
| Layered Photoshop File | Intro state: 700x300 pixels @ 72 PPI Collapse state: 700x100 pixels @ 72 PPI Max state: 700x830 pixels @ 72 PPI (Engagement First Reveal only) |
| Flat Image File | JPG or PNG |
| Font Files | WOFF files preferred in a ZIP |
| 3rd Party Serving | No |
| 3rd Party Tracking | Yes |
| Sound | User Activated |
| Animation | GIF required and indicated in PSD. Must not exceed :05 in the Intro state and 0:15 in the Max state. |
Every attempt is made to optimize the creative to ensure optimal performance on mobile devices. This can include the optimization of images, fonts and animation. Also, because the creative is responsive, every attempt is made to ensure it resembles the original flat file. To ensure correctness a proof will be provided for your review prior to the start date.
