Discounts & Deals
Details
| Email Components | 1. Copy 2. Image 3. Logo |
Healthy Aging
Healthy Aging
Caregiving
Shared Email
What is it:
AARP members love a deal. So it’s no surprise that Hot Deals, an opt-in email designed to deliver timely deals and discounts, is the fastest growing and highest performing AARP email. Delivered under the trusted AARP heading, this transactional email flags your special offer with your logo and call-to-action in one impactful message. It’s an opportunity to position your product with up to five other valued advertiser offers. Advertisers are displayed in alphabetical order within the email.
Copy Specifications
| Headline | 46 characters max (with spaces) |
| Body | 250 characters max (with spaces) |
| Disclaimer | 250 characters max (with spaces) |
| Call to Action | 20 characters max (with spaces) |
Image Specifications
| File Types | PNG, GIF or JPG |
| File Dimensions | 600x400 |
| Max File Size | 200 KB |
| Animation | Not Allowed |
| Logos, text, borders or line art in the image | Not Allowed |
Logo Specifications
| File Types | PNG, GIF or JPG |
| File Dimensions | 314x36 |
| Max File Size | 200 KB |
| Animation | Not Allowed |
Other Specifications
| Allows 3rd Party Serving | No |
| Allows 3rd Party Tracking | Yes we accept only secure trackers |
| Audio | Not Allowed |
| Short URLs | Not Allowed |
