Discounts & Deals
| Unit | B&W | 4 Color |
| Page | $132,780 | $147,530 |
| 2/3 | 102,680 | 114,090 |
| 1/2 | 86,300 | 95,890 |
| 1/3 | 61,960 | 68,850 |
America’s most-read magazine explores and celebrates key 50+ life stages and lifestyles through three demographic editions, curated for readers in their 50s, 60s, or 70+ years.
| Unit | B&W | 4 Color |
| Page | $87,210 | $96,900 |
| 2/3 | 67,440 | 74,940 |
| 1/2 | 56,690 | 62,990 |
| 1/3 | 40,700 | 45,220 |
| Unit | B&W | 4 Color |
| Page | $132,780 | $147,530 |
| 2/3 | 102,680 | 114,090 |
| 1/2 | 86,300 | 95,890 |
| 1/3 | 61,960 | 68,850 |
| Unit | B&W | 4 Color |
| Page | $228,780 | $254,200 |
| 2/3 | 176,920 | 196,580 |
| 1/2 | 148,700 | 165,230 |
| 1/3 | 106,760 | 118,630 |
| Unit | B&W | 4 Color |
| Page | $198,360 | $220,400 |
| 2/3 | 153,400 | 170,440 |
| 1/2 | 128,930 | 143,260 |
| 1/3 | 92,570 | 102,850 |
| Unit | B&W | 4 Color |
| Page | $339,760 | $377,500 |
| 2/3 | 262,740 | 291,930 |
| 1/2 | 220,830 | 245,380 |
| 1/3 | 158,550 | 176,170 |
| Issue | Ad Copy Clearance | Space/Material |
| Dec/Jan | 9/10/25 | 9/17/25 |
| Feb/Mar | 11/3/25 | 11/10/25 |
| Apr/May | 1/8/26 | 1/15/26 |
| Jun/Jul | 3/9/26 | 3/16/26 |
| Aug/Sep | 5/8/26 | 5/15/26 |
| Oct/Nov | 7/10/26 | 7/17/26 |
| Issue | 50-59 | 60-69 | 70+ | 50+ |
| Dec/Jan | 11/24–12/11 | 12/10–12/26 | 12/24–1/24 | 11/24–1/24 |
| Feb/Mar | 1/26–2/7 | 2/9–2/28 | 2/27–3/28 | 1/26–3/28 |
| Apr/May | 3/25–4/7 | 4/8–4/25 | 4/24–5/21 | 3/25–5/21 |
| Jun/Jul | 5/26–6/6 | 6/8–6/27 | 6/26–7/25 | 5/26–7/25 |
| Aug/Sep | 8/3–8/13 | 8/17–9/3 | 9/8–10/1 | 8/3–10/1 |
| Oct/Nov | 10/5–10/16 | 10/19–11/5 | 11/9–12/3 | 10/5–12/3 |
| Issue | Ad Copy Clearance | Space/Material |
| Dec/Jan | 9/17/25 | 9/24/25 |
| Feb/Mar | 11/10/25 | 11/17/25 |
| Apr/May | 1/15/26 | 1/22/26 |
| Jun/Jul | 3/16/26 | 3/23/26 |
| Aug/Sep | 5/15/26 | 5/22/26 |
| Oct/Nov | 7/17/26 | 7/24/26 |