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2015 Survey on Brain Health: A Survey among Hispanic/Latino Adults 40+

en español | This AARP survey examined how important brain health is to Hispanic/ Latino 40+ adults and activities they may be engaging in to maintain or improve their brain health.  It also looked at whether knowledge and education would lead to behavior change as well as situations that influence behavior. Lastly, this survey sought to understand what type of information adults were interested in receiving when it comes to brain health.

Key findings Include:

  • Virtually all Hispanic/Latino adults believe it is important to maintain or improve brain health; however, many are not currently engaging in activities that promote brain health.

  • Over seven in ten of Hispanic/Latino adults age 40+ are concerned about their brain health declining in the future. 

  • While most Hispanic/Latino adults have not noticed a significant change in their mental capacities, nearly four in ten say their ability to remember things has decreased over the last five years.  This figure rises to 50% among Hispanic/Latino seniors (age 65+).

  • A wide variety of activities are seen by Hispanic/Latino adults as important to brain health (e.g., sleep, exercise, diet, managing stress, reading, challenging the brain, etc.).  When asked what activity is most important, the most commonly reported response is getting enough sleep followed by challenging the mind with games/puzzles. For the general population, challenging the mind is the most commonly reported response.

  • Like the general population, the most influential situations that would encourage Hispanic/Latino adults to engage in brain healthy activities are things that happen to them personally (e.g., experiencing a major illness related to brain health). 

The survey was conducted for AARP by GFK.  Interviews were conducted online September 18-28, 2015 among a nationally representative sample of 1,563 adults age 40+.  Additional interviews were conducted to reach 518 African Americans/Blacks, 542 Hispanics/Latinos, and 362 Asians.  This report presents the results for 542 Hispanic/Latino 40+ adults. A Spanish language survey was available for Hispanic/Latino respondents who chose to complete the survey in their native language. A report of the results for the general population, African-Americans, and Asians can be found in separate documents. The data is weighted by age, gender, race/ethnicity, employment status, and income. For more information, contact Laura Skufca at

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