An analysis of online media images finds adults ages 50-plus are underrepresented and often stereotyped.
Enter a keyword below to find answers to your AARP Research questions.
AARP conducted a national survey to understand people’s awareness of and experience with a variety of common holiday scams.
This survey examines the impact of unexpected financial challenges and the strategies that adults 30+ use to cope with them.
An analysis of online media images finds adults ages 50-plus are under-represented and often stereotyped.
Latinos of all ages are more involved in beauty and personal grooming than the general population, yet older Latinos feel ignored by beauty brands.
Massachusetts voters would support a state retirement savings plan and want their legislators to support it, too.
Consumers want age diversity in ads, and they will reward brands that honor age diversity in marketing.
AARP survey finds that Kansas registered voters support a state retirement savings program.
Views of U.S. adults 45-plus related to oral and dental health were explored in this online survey.
Survey of adults age 18 and older on their knowledge and use of vitamins and dietary supplements.
Caregivers Face Shopping Challenges
Mirror/Mirror: AARP Survey of Women’s Reflections on Beauty, Age, and Media