On a Samsung Galaxy, tap Contacts to launch the app or choose a contact inside the Phone app. Next, tap the circled “i,” then More (three vertical dots), then Change ringtone/vibration. From the menu that appears, tap either Ringtone or Call vibration, depending on which you want to change. If you pick Ringtone, scroll to the tone you want to identify that caller. Do the same to identify a contact by their vibration patterns, which have names such as “Waltz,” “Zig-zig-zig” and “Bounce.”