Your AARP
AARP STUDIOS BRINGS THE WORLD TO YOU
Videos for viewers 50+
The Perfect Scam podcast
Robert De Niro stepped outside his persona as perhaps America’s greatest living movie star and into the role of father during a recent video interview with the AARP Studios team as he got teary-eyed describing the joy he felt about welcoming a new daughter to the world at age 80. “It was very moving,” says AARP Senior Video Producer Caitlin Rossmann of the shoot.
The De Niro video, which quickly went viral online, was all in a day’s work for AARP Studios. The team took home several prestigious industry awards last year, including three Webbys, and a regional Emmy in 2022.
Capturing indelible, exciting moments and bringing them to AARP’s members and others is the secret to the success of the Studios team, which produces everything from full-length documentaries to a weekly podcast on scams to nostalgic Gen X videos on TikTok.
AARP Studios is divided into an editorial unit specializing in videos and podcasts, and a broadcast unit that produces live video events and productions from in-house studios. Jason Orfanon, vice president of AARP Studios, describes them as the team’s “superpower,” allowing it to react quickly to whatever is happening in the world.
The producers, editors and strategists who make up AARP Studios work out of AARP’s national office in Washington, D.C., and are supported by resources across the country.
The AARP Studios professionals understand their older viewers and tailor the work to engage them. “For each piece of content we create, every interview we do, our goal is to move the needle on helping people live a better life as they age,” Orfanon says.
To watch award-winning videos produced by the team, go to videos.aarp.org.
The Perfect Scam:
A weekly podcast hosted by Bob Sullivan that tells hair-raising stories of the crooks who target older Americans. Find it on Spotify, Apple News or wherever you get your podcasts.
What I Know Now:
Short interviews with celebrities reflecting on life lessons they’ve learned. Available on youtube.com/aarp.
This Week in History:
A series for Instagram Reels that celebrates newsworthy pop culture moments for Gen Xers. For the latest, check out instagram.com/aarp.
Real People, Real Stories:
Short videos that profile people who have navigated a life-changing moment. Available at facebook.com/aarp.
The AARP Minute:
A rapid-fire daily video series that presents news and research findings relevant to a 50-plus audience. Watch it at videos.aarp.org.
TikToks hosted by Craig Moorhead:
Episodes such as “Craig Explains the ’80s” and “Pop Culture Trivia” spotlight Gen X in fun, relatable ways. Go to tiktok.com/@aarp.