This internet based survey is part of a larger national study of 11,741 Americans age 18 and older with oversamples in 12 states. This survey finds there are 15 particular behaviors, life experiences, and knowledge attributes that may make a person more vulnerable to online fraud. Data from this survey find:
- Over three in ten (31%) Idaho adults who access the internet, or as many as 290,348 people, engage in at least 7 of the 15 behaviors or experience life events that may put them at increased risk of being victimized by online fraud.
- Over three-quarters (76%) of all Idaho adults that access the Internet, or as many as 711,821 people, received at least one online fraud offer in 2013.
- Although eighty-three percent of Idaho adults surveyed are concerned about being scammed over the Internet, they correctly answered an average 5.3 out of 10 questions designed to test their knowledge about how to be safe online.
From November 23, 2013 through December 30, 2013, 151 KnowledgePanel® respondents and 660 off-panel respondents in Idaho completed the survey which resulted in 811 survey completions. This state survey has a completion rate of 67.7 percent a margin of error of 4.9 percent. For more information, contact Jennifer Sauer at email@example.com.