Effect of the Economy on Housing Choices

This three-phase study gathered information on how the economic recession has affected the housing situations and decisions of baby boomers. The study included an omnibus survey conducted in September 2008, focus group research conducted in November 2008, and a combined qualitative/quantitative survey conducted in December 2008.

Respondents shared how the economic downturn has resulted mostly in “holding back” from making housing changes. Some are trying to sell their home or are putting off selling or buying a home (and in some cases moving). Most have delayed making home modifications and improvements and have decided to “sit tight” until it seems a better time to move forward. While most respondents were not in dire housing situations, a few were experiencing housing difficulties as a result of the economy related to job loss.

The September 2008 omnibus survey was conducted by Opinion Research Corporation with 1,016 respondents ages 45-64. In Phase II, respondents ages 45-64 participated in two focus groups in November 2008. The combined qualitative/quantitative study was conducted by Phi Power in December 2008 among 104 adults ages 44-62. Detailed findings are presented separately for each phase of the study. For further information, contact Jean Koppen at 202-434-6311. (26 pages)