6. Market your blog or a personal website
Under your contact information, you can add the links to your other digital doings. Such extras can provide a smorgasbord of information about your expertise. You can include videos of speeches or PowerPoint presentations you've given or attach a video résumé.
7. Refresh recommendations
Don't be pushy, but periodically ask ex-colleagues, previous bosses and clients to write recommendations on your profile. If possible, suggest that they upend older-worker stereotypes that a hiring manager might have by highlighting the fact that you are a source of timely and creative ideas or have up-to-date technical skills. Get recommendations from coworkers or managers in several different age brackets, Williams says. Having a younger colleague go to bat for you will send a subtle message that you work well with those younger than you.
8. Cull endorsements
Endorsements let your connections select skills and areas of expertise that you've listed within your profile, as well as endorse new skills they think should be included in your profile. Some of these can be off-mark. If so, remove them, or even turn the entire endorsement feature off. You can also delete endorsements from certain connections.
9. Post previous positions
Many seasoned job seekers only list one or two in order to appear younger to their future employers. "This will work against you in the long run," Williams says. "As a mature employee, your experience and longevity in the workplace is what differentiates you from younger job seekers."
10. Spice up your skills
List recent certifications and courses on your LinkedIn profile. "This is key to do since employers often fear that older workers have plateaued and haven't improved their skills," says Williams.