Based in Italy, where it was born as an adjunct of Mediterranean Shipping Company (the world's second-largest container-shipping operation), MSC is all about "Italian style": Italian menus, lots of Italians (and other Europeans) on board, European-style entertainment, and a laid-back, nearly laissez-faire attitude. Its large, modern ships leaven their generally contemporary cruise experience with elements of what cruising was like in the distant and not-so-distant past, when it was more about interacting with other passengers than riding a surfing simulator or playing glorified video games. The line attempts to cater to a mostly American audience when it operates in the North American market, and primarily to Europeans when it's in Europe -- a balancing act that its staff hasn't really mastered yet.
MSC is "the other Italian cruise line" (after more established Costa) that would really, really like to join the front ranks of the cruise business. Toward that end, it's invested gazillions in a new megaship fleet that's the youngest in the cruise biz, affording a European-style cruise experience and good prices to boot. All it needs to do is polish up its delivery and it'll be good to go.
Sails to: Caribbean, New England/Canada (plus Europe, South America).
Address: 6750 N. Andrews Ave., Fort Lauderdale, FL 33309
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