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Jeff Makowka of AARP Thought Leadership explains how companies offering innovative health products and services for the 50-plus market engage potential customers duing AARP Life@50+ National Events.
Members of the AARP Health Innovation@50+ team will be at the summit in Washington, D.C., Dec. 7-11, where a diverse international delegation will explore the limits of mobile and connected health.
AARP is a proud sponsor of the conference in New York, Dec. 9, produced by the Financial Times. Hear Jody Holtzman, senior vice president of AARP Thought Leadership, speak about how the AARP Innovation@50+ initiative and the Longevity Economy are stimulating innovation to meet the needs and wants of the 50-plus community.