Bulletin Poll: Newspaper Readership

How frequently do you read a print version of a newspaper?

Daily
2-3 times a week
Weekends only
Don’t read a print newspaper

Total
29%
18%
17%
35%

18-49
20%
20%
21%
39%

50+
42%
17%
12%
29%

Is that more or less than you read a print newspaper 5 years ago?

More
Less
The same

Total
20%
33%
46%

18-49
26%
33%
40%

50+
15%
30%
54%

How willing would you be to pay for an online newspaper if not available in print?

Willing
Not willing
Don’t know

Total
18%
80%
1%

18-49
18%
81%
1%

50+
19%
79%
2%

Which of the following ways do you most prefer to get the news?

Print newspaper
Online
Television
Radio
Don’t know

Total
26%
26%
59%
21%
1%

18-49
19%
34%
52%
20%
2%

50+
35%
16%
69%
22%
1%

Survey of 1,040 adults age 18 and older conducted by SSRS Jan. 15-24, 2010.