First: November 8, 2012
Last: November 8, 2012
I recently joined, against my older parents advice. I am a computer professional. I have some problems with AARP and I am giving them an opportunity to open the door to doing something valid for their customers:
1. AARP's website is full of popup ads and other busy crap that slows down the navigation experience. I do not do business with websites that use them. Period. It makes the experience horrific for computer literate folks, and worse for older folks who have difficulty navigating an easy website, let alone one full of this crap.
2. AARP promotes the use of websites (like coupon.com for your grocery coupon cener) that INSTALL MALWARE on users computers. Yes, they force you to use a special coupon printer, which is bullcrap and not needed. Go to Boston Market or Chili's and print one of their coupons. Click a link, a window opens with a coupon, and you use the built in printer buttons. Done. coupon.com lies to users by saying on their website that it is for your safety. It is so they can use your computer to do their work!
3. AARP is not openly transparent and there is no vehicle for customers to complain and track the actions on their website. If you are really concerned about seniors, then you need a better public forum for them to voice their concerns and criticisms.
4. It is one thing for AARP to use lobbyists to promote the important issues of seniors, but what I see is a political agenda that leans towards the Democratic Party. The voting primer that you provided for the federal election was very much in support of Obama. I see no congruent method of collecting, gathering and presenting those findings to candidates. I don't see any transparency in this area either. I'm sure opinions are much divided and I don't think AARP had any right to endorse either side.
1. Create a Opinion Center for Active Polling in a methodical process that is transparent where members can vote, express opinions and they can be collected and shared and clearly shown that the majority of members support a particular opinion.
2. Create a Complaint Center that members can easily find, where they can voice their issues and concerns and see them addressed.
3. Fix your website, and clean up your vendor list. Make it more user friendly and get rid of the doggone pop up ads! I mean, pop-up ads, really?? To me, that is a sign of a non-legitimate business.
4. Your newspapers and website don't have to read like the National Enquirer to keep our interest. Just give us good content, and make it easy for folks to navigate to their interests from one easy central home site...don't fill it with ads, we know what we want. If you want the baby boomers to join and remain members, clean up your act!