User-centered design is an excellent framework for developing successful websites that your visitors will find easier and more enjoyable to use. As a process that spans the entire design and development timeframe, including up-front user research and iterative testing and development, UCD is becoming more widely adopted by all types of organizations.
However, as important as tactics such as user and task analysis, use cases, and usability testing (to name just a few) are in the UCD process, it's nearly as important to manage the politics of design. This panel will discuss ways to simplify office politics, keep the users' needs and preferences front and center, and deliver the best designs possible.
Registration is closed for this event.
Event Details
| When | Tuesday, April 6, 10-11:30AM |
| Where |
AARP 601 E St, NW Washington, DC [ directions ] |
| Agenda |
9:30A - Registration and refreshments 10:00 - Opening remarks 10:15 - Moderated panel discussion |
Speaker
Mark Carpenter, Director, Web Strategy & Operations,
AARP Services, Inc.
Mark has been with AARP and ASI since 1994 and has been integral
in the development of the Association's Internet strategies.
In his current role, he is tasked with delivering an online
presence for AARP that increases member relevancy, attracts new
members, and serves the Association's social mission.
Moderator
Thom Haller, Principal, Info.Design
Thom Haller helps organizations and Government agencies improve
the structure of electronic and print information and measure
improvements in individual and organizational performance. He is
an instructor with The University of Maryland's Professional
Writing Program, Johns Hopkins University's Professional
Communication Program, and Georgetown University's Center for
Professional Development.
Panelists
Bill Hall, Deputy Director of the News Division, Office of the
Assistant Secretary for Public Affairs, US Department of Health & Human
Services
Bill is the co-manager of the Health and Human Services'
website. He led the effort to redesign the HHS website a year ago
using a user-centered design approach. He now co-manages the
continued design, usability testing, and maintenance of the site.
Mike Lee, Manager of Creative Web Development, AARP Services, Inc.
Mike has responsibility for design and development for AARP.org.
Prior to joining AARP, Mike oversaw the re-architecting of the
content structure of the corporate web properties of AIG, one of
the world’s largest insurance companies. Mike is also an
accomplished instructor in graphic design, he has taught courses
for 10 years at the Maryland Institute College of Art.
Whitney Quesenbery, Principal, Whitney Interactive
Design
Whitney is current president of the Usability Professionals'
Association and is an expert in developing new concepts that
achieve the goal of meeting business, user and technology needs.
Whitney was previously Senior Vice President of Design at
Cognetics Corporation, where she worked with companies such as
Novartis, Deloitte Consulting, Lucent, McGraw-Hill, Siemens,
Hewlett-Packard, and Dow Jones.
Janice (Ginny) Redish, President, Redish & Associates,
Inc.
Since 1992, Ginny has been working with private companies and
government agencies as a consultant in usability and
documentation. She is co-author of User and Task Analysis for
Interface Design and A Practical Guide to Usability
Testing. Ginny is the former founder and director of the
Document Design Center at the American Institutes for Research.
She will be the keynote for the 2004 Usability
Professionals’ Association conference.
Registration
This event is now closed.
