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AARP Bulletin

Boomers Key to Economic Growth

A question for every startup: 'What's your 50-plus strategy?'

En español | Imagine an economy that ranks No. 3 in the world, after the United States and China. It's got more than 100 million consumers generating $7 trillion a year in goods and services. They're generally better off financially, with special interests in health, exercise, leisure travel, Internet shopping and digital gadgets. Every year, their numbers and buying power expand. … Back to Article

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