En español | Colorful and cool might say it best. In this slide show of photographs by Simon Bruty, Jeff Gordon and his Hendrick Motorsports team go through a typical routine before and on race day as they prepare for this year's NASCAR Sprint Cup Brickyard 400. Whether suited and helmeted for the race or advocating for the Drive to End Hunger, Gordon never loses his steely gaze on the ultimate goal: getting #24 to the checkered flag first.
Gordon checks his side mirror during a pit stop. On the track, drivers rely not only on their own view of the other drivers around them but also on constant reports from the crew chief over radio.
— Photo by Simon Bruty13 of 15
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