"Whether you know it or not, everyone's in the emotional transportation business," says Peter Guber, CEO of Mandalay Entertainment Group and co-owner of the NBA's Golden State Warriors.
In his book, Tell to Win, he pulls from an arsenal of experiences to validate the power of telling purposeful stories to move partners, shareholders, customers, and employees to act, close the sale, or seal the deal.
Discounts & Benefits
From companies that meet the high standards of service and quality set by AARP.
Members save 25% or more when buying tickets in groups of four from Ticketmaster.
Members save 15-30% on tickets to live Cirque du Soleil shows with their AARP membership card.
Members pay $8 for Regal ePremiere tickets purchased online. Conditions apply.
Join or renew today! Members receive exclusive member benefits & affect social change.