Create Your Personal Brand
| December 30, 2008
Polish Your Personal Brand
• Create an “elevator speech”—a brief statement to introduce yourself.
• Refresh your resume and cover letter, aiming to convey your personal brand.
• Join the The Water Cooler on our AARP Online Community, and chat with other job seekers 50+.
Find a Job
Search full-time, part-time, and flex-time jobs from age-friendly employers.
AARP Programs
National Employer Team
These companies, formerly known as Featured Employers, joined with AARP in this program because they recognize that older workers make up a very important part of the workforce. They want to hire older workers because they know that they bring leadership, experience, and skills to do the job.
A brand represents a company’s products and services. A successful brand is one we identify with and feel good about. Like a good product brand, a personal brand is a tool to help you stand out from the crowd. A personal brand says clearly, “This is who I am and what I do.” It displays your unique talents and experiences.
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