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AARP
MEMBERS CAN ACCESS NEW GROCERY COUPON CENTER POWERED BY COUPONS.COM
Through
December 31st, charity donation for every coupon
redeemed helps AARP members and others save money and do good
WASHINGTON D.C.– AARP and Coupons.com
today announced a new relationship to help consumers save money
and, at the same time, give back to those in need. The AARP
Grocery Coupon Center powered by Coupons.com (www.GroceryCouponCenter.com)
allows people of all ages to access coupons that will help them
save on everyday items from dozens of leading brands.
Beginning today and continuing
through the holiday season, for each coupon printed from the Grocery
Coupon Center and redeemed by December 31, 2009, Coupons.com will
donate five cents to the customer’s choice of one of a
selected number of AARP Foundation charitable initiatives. The
AARP Foundation, AARP’s affiliated charity, helps provide
security, protection and empowerment for older persons in need.
“Given this difficult
economy, many people are looking for ways to save money every
day,” said Howard Byck, senior vice president of lifestyle
products and services for AARP Services, Inc, the wholly-owned
subsidiary of AARP. “The AARP Grocery Coupon Center powered
by Coupons.com will help people avoid the time-consuming process
of traditional ‘coupon-clipping’ by giving them
convenient online access to a collection of coupons they can print
at home and then use at their local grocery stores. At the same
time, they can give back to those in need.”
Coupon use in general has
increased since the economic downturn began, however the growth in
popularity of coupons has been particularly significant among AARP
members. In fact, a 2008 Scarborough Research report found that
more than 79 percent of AARP members reported using coupons for
groceries at least once in the previous 12 months. The Grocery Coupon Center will
make available as many as 100 or more valuable coupons at any
given time, with an average savings of more than one dollar per
coupon.
“Digital
coupon use is growing dramatically, as more and more consumers are
looking to save money,” said Steven Boal, CEO of Coupons.com
Incorporated. “We are providing 24/7 access to the coupons
that shoppers want and simultaneously allowing them to direct
contributions to worthy causes supported by the AARP Foundation.
The more consumers save, the more we give.”
Users of the Grocery Coupon
Center can choose to direct donations to one of nine AARP
Foundation initiatives designed to:
Assist individuals struggling
with the high cost of prescription drugs and basic necessities;
Provide job training and
assistance to older Americans who need to work to make ends meet;
Help lower-income taxpayers
qualify for the right deductions and credits;
Protect older Americans from
consumer fraud and identity theft;
Protect against age discrimination;
Help seniors manage their
finances so they can remain in their homes and retain their independence;
Support grandparents raising grandchildren;
Provide education and training
to older women reentering the workforce to support their
families; or
Help improve the lives of all seniors.
At least through Dec. 31, the
AARP Grocery Coupon Center powered by Coupons.com is available to
everyone.