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NRTA Live & Learn

Want to Write for Kids?

Your story of the bunny and the mouse might become the next kids' classic.

Your story of the bunny and the mouse might become the next kids' classic. Illustrated by Marc Rosenthal for Live & Learn.

Yes, it's tougher than ever to break into children's publishing. But the good news is you have a leg-or two or three-up on the competition if you decide now's the time to go for it!

"Teachers can legitimately claim they know what kids enjoy, what excites them," says author Lynn Plourde, a school speech therapist for 21 years in Maine's public schools. She has seen how kids like "funny, playful stories" and put that knowledge to good use while writing 17 picture books, many of which, with titles like Teacher Appreciation Day and School Photo Day, are aimed at the lucrative school market. Toni Buzzeo claims her years as a school librarian in Gotham, ME, helped her to "more quickly target ideas with a modern sensibility," and to sense "what would work in today's publishing world." The result: 11 picture books.

If you decide to pursue your writing project, here are some tips on getting it written and to market. Also, check the resources in the box.

When writing…

  • Don't be didactic. This can be difficult for teachers to learn! Children get lectured enough in school and church. They don't need it in literature any more than adults do.

  • Keep it short and simple. Where the Wild Things Are is under 250 words. Sheep in a Jeep is 83. Chapter books can be longer, up to 40,000 words. (If you're J. K. Rowling, this may not apply. But remember how often her work was rejected.)

  • Avoid alliteration (Sammy Snake!). Also cuteness (Thammy Thnake!). And "defective animal" stories (The Snake Who Couldn't Hiss!). Avoid rhyme unless you are very good at it and the story demands it. These are all on the short list of editor pet peeves.

  • Read it aloud. This gives you a sense of the rhythm of your story, and reading to kids helps you monitor the "fidget factor"-places where the story bogs down. Don't tell your audience who wrote it-they'll react more honestly.

  • Think visually. A picture book must have lots of scenes to illustrate. Test yours by folding eight sheets of paper in half, making a 32-page booklet-the size of most picture books. Paste your story into this dummy to see where the illustratable scenes fall. If you have only three, you're in trouble.

  • Workshop it. Joining a writing group or taking a class gives you deadlines, advice, encouragement. Investing money in a project spurs you to finish it.

  • Type it up, double spaced, after a thorough spell-and-grammar check. (Avoid references to illustrations or layout unless they are vital to understanding the story.) Now you're ready to send your manuscript out.

  • When submitting…

  • Send it in without illustrations. This "actually increases your chances of finding a publisher," according to the Children's Book Council." Why? Just take their word for it.

  • Do your homework. Check bookstores for recent publishers of your kind of book (humor, fantasy, historical).

  • Get an agent…or not. If none of the publishers you've turned up accepts "unsolicited" manuscripts from first-time authors (increasingly the case), you might need an agent. But there's a Catch-22: You often need to be published to attract an agent. "Getting an agent can be as hard as finding an editor," warns my editor at Farrar, Straus & Giroux.

  • So my advice is: Pursue editors first. To do this… …send a query. This is a letter that makes a succinct pitch for why your book should be published: It's timely, it's unique, there's a demand for it, etc. You can enclose a sample of the manuscript. With luck, they'll ask to see the whole thing. Or, alternatively, attend an SCBWI conference (see sidebar) and request a manuscript consult with an editor.

  • Last, be patient. It can take three to six months to hear back. Which is exactly enough time to tackle that second children's book idea of yours.

    Amy MacDonald's 14 children's books include the international bestseller Little Beaver and the Echo. Others are listed on www.amymacdonald.com

    Go-To Places for Helpful Info

    Society of Children's Book Writers and Illustrators.
    Provides information on publishers, submission guidelines, agents, writing conferences. Indispensable for beginners.

    Children's Writers and Illustrators Market.
    Chock full of useful information.

    Children's Book Council.
    Another useful web site.

    This article first appeared in NRTA Live & Learn Fallr 2007

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