AARP and Walgreens announced today the formation of a multi-year alliance to bring educational resources about health, wellness and medicines to adults who are 50 and over. Through this alliance, AARP and Walgreens will work together to ensure that Americans 50+ have the tools that they need to take greater control of their health. A primary focus of the alliance will be to help educate the nation’s 50+ population about the wise use of medications.
Key aspects of the alliance, which are exclusive to Walgreens in the retail drugstore industry, include:
- Development of co-branded health and wellness information targeted to Americans 50+.
- Distribution in Walgreens stores of an AARP guide to taking medications effectively.
- AARP-sponsored community programs held across the country to provide personal medication reviews by Walgreens pharmacists.
With AARP’s vast network of state offices and Walgreens 5,400 stores nationwide, this alliance expands each organization’s individual reach to the nation’s aging population.
“People over the age of 50 need a trusted source of health and medication information in their communities,” says Dawn Sweeney President of AARP Services, a subsidiary that manages the wide range of products and services that are made available as benefits to AARP membership. “This new relationship will help our members break through the clutter and take ownership of their health and wellness,” she said.
George Riedl, RPh. and executive vice president of marketing for Walgreens, said, “Medications shouldn’t be bought and used the same way as toys or TVs. Pharmacists play an integral role in ensuring patients get the most effective use from their medicines, and the patient-pharmacist relationship shouldn’t be overlooked. This new alliance with AARP will ensure that older Americans receive from us the value, service and commitment to their health needs that they deserve.”
One important topic that the alliance will address is how to manage the risks associated with taking multiple medications prescribed by different doctors. AARP will distribute a guide entitled Medicines Made Easy to educate the public about this important topic. Medicines Made Easy also includes tips on how to safely and effectively manage, use and store medicines; the must-ask list of questions to get information on drug interactions, generics and side effects; and drug options that may save money. The free guide will be distributed at Walgreens stores nationwide. AARP will also work with Walgreens to distribute through their stores additional educational literature about the management of medications.