Coyne Public Relations
Shell Media Line
Quaker State® Goes the Extra Mile with AARP Foundation for Drive to End Hunger
Motor Oil Industry Leader Kicks Off Two-Month Long Promotion to Help Americans in Need
Houston – Leading motor oil brand Quaker State has joined forces with AARP Foundation to raise funds for Drive to End Hunger, one of the largest initiatives of its kind to help fight hunger among the nearly 9 million older Americans at risk of hunger each day.
Quaker State will donate a portion of proceeds from products sold at Walmart from Feb. 1 to March 31, 2012, to AARP Foundation for Drive to End Hunger, a collaborative effort between AARP and AARP Foundation that supports the hunger programs and solutions of AARP Foundation. A donation of 25 cents per bottle sold of five-quart specially-marked bottles of Quaker State motor oil, such as Quaker State Ultimate Durability or Quaker State Higher Mileage, will be contributed to the effort, up to a maximum contribution of $50,000.
“We are proud to initiate this cause-related effort to support AARP Foundation in its quest to help those in need through Drive to End Hunger," said Chris Hayek, Quaker State Global Brand Manager. "By partnering with Walmart, the promotion is elevated onto the national stage, highlighting the ongoing issue and providing funds to help the fight against hunger.”
As a longtime partner of Hendrick Motorsports and an associate sponsor of Jeff Gordon‘s No. 24 Drive to End Hunger Chevrolet, Quaker State will will also reinforce its relationship with NASCAR fans and resonate with the Walmart consumer as a point of differentiation in the marketplace. The program also coincides with the start of the 2012 Sprint Cup Series season, the Daytona 500.
“AARP Foundation is excited to team up with a leader in the automotive market to help benefit the 9 million older Americans who face the threat of hunger,” said Jo Ann Jenkins, President, AARP Foundation. “This effort by Quaker State provides people with the opportunity to give back to people in their communities while taking care of their cars.”
For more information about the full line of Quaker State products, visit www.quakerstate.com.
About Quaker State®
Quaker State® motor oil has a 70-year history as a leader in consumer automotive products and vehicle care. Quaker State is among the industry’s most innovative motor oil brands and offers a full line of products to meet every type of vehicle engine need. Quaker State is one of the first brands to develop high mileage engine motor oil and the only brand to market its motor oil product in a clear bottle. For more information about Quaker State products, please visit www.quakerstate.com.
Quaker State is produced and marketed by Shell Lubricants.
About Hendrick Motorsports
Since 1984, Hendrick Motorsports has earned 199 race victories and a record 10 car owner championships in NASCAR’s premier division, the Sprint Cup Series. The organization fields four full-time Chevrolet teams on the Sprint Cup circuit with drivers Kasey Kahne, Jeff Gordon, Jimmie Johnson and Dale Earnhardt Jr. Headquartered in Concord, N.C., Hendrick Motorsports employs more than 500 people. For more information, please visit www.HendrickMotorsports.com, www.twitter.com/TeamHendrick and www.facebook.com/HendrickMotorsports.
About Shell Lubricants
The term ‘Shell Lubricants’ collectively refers to the companies of Royal Dutch Shell plc that are engaged in the lubricants business. Shell Lubricants companies lead the lubricants industry, supplying 13.4% of global lubricants volume.a The companies manufacture and blend products for use in consumer, heavy industrial and commercial transport applications. The Shell Lubricants portfolio of top-quality brands includes Pennzoil®, Quaker State®, FormulaShell®, Shell TELLUS®, Shell RIMULA®, Shell ROTELLA® T, Shell SPIRAX® and Jiffy Lube®.
About AARP Foundation
AARP Foundation is AARP’s affiliated charity. The Foundation is dedicated to serving vulnerable people 50+ by creating solutions that help them secure the essentials and achieve their best life. AARP Foundation focuses on: hunger, housing, income and isolation as our key mission areas. The Foundation envisions: ‘a country free of poverty where no older person feels vulnerable.’ Foundation programs are funded by grants, tax-deductible contributions and AARP. For more information about AARP Foundation, please log on to www.aarpfoundation.org.
Notes to Editors
The companies in which Royal Dutch Shell plc directly and indirectly owns investments are separate entities. In this press release “Shell”, “Shell group” and “Royal Dutch Shell” are sometimes used for convenience where references are made to Royal Dutch Shell plc and its subsidiaries in general. Likewise, the words “we”, “us” and “our” are also used to refer to subsidiaries in general or to those who work for them. These expressions are also used where no useful purpose is served by identifying the particular company or companies. ‘‘Subsidiaries’’, “Shell subsidiaries” and “Shell companies” as used in this press release refer to companies in which Royal Dutch Shell either directly or indirectly has control, by having either a majority of the voting rights or the right to exercise a controlling influence. The companies in which Shell has significant influence but not control are referred to as “associated companies” or “associates” and companies in which Shell has joint control are referred to as “jointly controlled entities”. In this press release, associates and jointly controlled entities are also referred to as “equity-accounted investments”. The term “Shell interest” is used for convenience to indicate the direct and/or indirect (for example, through our 34% shareholding in Woodside Petroleum Ltd.) ownership interest held by Shell in a venture, partnership or company, after exclusion of all third-party interest.
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The United States Securities and Exchange Commission (SEC) permits oil and gas companies, in their filings with the SEC, to disclose only proved reserves that a company has demonstrated by actual production or conclusive formation tests to be economically and legally producible under existing economic and operating conditions. We use certain terms in this press release that SEC's guidelines strictly prohibit us from including in filings with the SEC. U.S. Investors are urged to consider closely the disclosure in our Form 20-F, File No 1-32575, available on the SEC website www.sec.gov. You can also obtain these forms from the SEC by calling 1-800-SEC-0330.
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