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AARP Leadership Profile

Hollis "Terry" Bradwell III

Chief Enterprise Strategy & Innovation Officer (Interim)


Terry Bradwell, AARP’s chief enterprise strategy & innovation officer, helps shape AARP’s future through the development of a clear enterprise strategy and a strong innovation pipeline. He is responsible for strategic planning, corporate relations and an innovation lab that continually looks at how we can do our work better and discover new solutions that help our members and people 50+ live their best lives.

With over 25 years of domestic and international experience in information technology development, delivery and management, he has held a number of senior leadership positions. As AARP’s Chief Information Officer, he transformed the IT organization from a “cost center” to a “value center,” running IT like a business and stimulating innovation across the enterprise and closing the gap in digital literacy for the 50+.
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