Travel Guru Peter Greenberg Signs On As AARP Travel Editor At Large
Source: AARP Press Center | March 20, 2008
March 20, 2008
Contact: Michelle Alvarez, AARP, 202-434-2560, malvarez@aarp.org
AARP, the largest membership organization for people 50+, today announced that renowned travel expert Peter Greenberg has signed on to become AARP’s new travel editor at large. In addition to his current duties as the Travel Editor for NBC’s Today Show, Greenberg will now also provide travel expertise and advice as well as original content to AARP’s members via the organization’s publications, Web site and major local and national events.
“AARP members are active, adventurous and on-the-go, said Emilio Pardo, Chief Brand Officer, AARP. “These savvy travelers seek up-to-date advice and insights to make their trips more enjoyable, affordable and safe. Peter is absolutely the perfect expert to provide that service. His knowledge and expertise will provide our members with wide ranging information designed to make their travel experiences truly unforgettable.”
Perhaps best known for his contributions on NBC's Today Show, Greenberg is also the author of the New York Times bestselling Travel Detective series. His latest book is the Complete Travel Detective Bible. Among his many duties as travel editor at large, Greenberg will serve as travel editor at large for AARP The Magazine and write a bi-monthly travel column titled “The Contrarian Traveler.” He will also record audio pod casts of columns and features for the www.aarp.org web site, along with an online Q&A; column. Additionally, members will be able to access a weekly “AARP travel minute” online, as well as 15 minutes of weekly highlights from Peter’s nationally syndicated radio program, now heard on more than 150 stations across the U.S. Topics will range from tips and tricks on how to get the most from your airline to which brochures don’t tell the truth, to how to fight back against undisclosed surcharges and fees, to experiential pieces on everything from unusual hotel services to the boom in culinary travel. Members will also get the chance to interact with Greenberg in person at AARP’s national Life@50+ event in Washington DC this September.
“I’m not just a road warrior who flies more than 400,000 real air miles a year,” says Greenberg. “I’m also a boomer. We don’t travel the way our parents traveled. We travel because we think it’s our birthright. And we want to travel to as many places and as many times as we can. But we don’t want to be victims in the process. Hopefully, I can give AARP members the information and the tools they need to have the best travel experiences possible.”
ABOUT AARP
AARP is a nonprofit, nonpartisan membership organization that helps people 50+ have independence, choice and control in ways that are beneficial and affordable to them and society as a whole. AARP does not endorse candidates for public office or make contributions to either political campaigns or candidates. We produce AARP The Magazine, the definitive voice for 50+ Americans and the world's largest-circulation magazine with over 33 million readers; AARP Bulletin, the go-to news source for AARP's 39 million members and Americans 50+; AARP Segunda Juventud, the only bilingual U.S. publication dedicated exclusively to the 50+ Hispanic community; and our website, AARP.org. AARP Foundation is an affiliated charity that provides security, protection, and empowerment to older persons in need with support from thousands of volunteers, donors, and sponsors. We have staffed offices in all 50 states, the District of Columbia, Puerto Rico, and the U.S. Virgin Islands.
