ADVERTISING GUIDE

 

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All new advertising proposals go through an extensive review process to ensure that we are upholding our commitment to our members and the marketplace.

For full consideration, it is essential to have a complete understanding of your product or service to fully examine the benefits it could bring AARP members.

Advertising Policies

View Our Guidelines

These guidelines generally address advertising and product situations in which you may be interested for advertising on the AARP Online Network.

AARP Online Media Kit

Today, the 50+ market makes up 41% of the US population and a third of the online population. The AARP Online Network reaches them with more content, more variety, and more relevance than any other network.

Download AARP's Online Media Kit for information on advertising on AARP's online network.

AARP Media Sales

AARP's targeted Publications, AARP The Magazine, AARP Bulletin and AARP Segunda Juventud provide unparalleled reach through distinctive lifestyles, news and multi-cultural platforms designed to surround, engage and serve the 50+ market.

Learn more about opportunities in our print publications, broadcast media and events at http://www.aarpmedia.org/.

AARP Online Media Rate Card

From display ads and e-newsletters to webvertorials and more, you’ll have multiple opportunities to increase awareness and consideration with the 50+audience across AARP’s entire online offering.

Download AARP's Online Media Rate Card.

AARP Online Creative Specifications

The AARP Online Network adheres to IAB standards.

Download the AARP Creative Asset Specifications or Webvertorial Specifications sheets for detailed information for designers and developers.

AARP Member Services & Discounts

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